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Today Advertising Senior Copywriter Interview Questions and Answers
Today Advertising Senior Copywriter Interview Experiences
1 interview found
Anonymous
I applied via Referral and was interviewed before Sep 2020. There was 1 interview round.
Interview Questionnaire
3 Questions
- Q1. Tell me about yourself?
- Q2. Why choose us?
- Q3. Your work haitory and how many clients do you handled so far?
Interview Preparation Tips
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Interview questions from similar companies
I applied via Approached by Company and was interviewed in Jun 2022. There was 1 interview round.
(1 Question)
- Q1. Describe your writing process
- Ans.
My writing process involves thorough research, brainstorming, outlining, drafting, revising, and editing.
I start by conducting extensive research on the topic to gather relevant information and insights.
Next, I brainstorm ideas and create an outline to organize my thoughts and structure the content.
Then, I begin drafting the copy, focusing on capturing the target audience's attention and conveying the desired message.
A...
Interview Preparation Tips
- Advertisement Planning
Selected
I applied via Walk-in and was interviewed in Jul 2024. There was 1 interview round.
(7 Questions)
- Q1. Tell me about your self
- Q2. Why did you leave your job
- Q3. What do you think about your goal
- Ans.
My goal is that I will do a good marketing job in a good company.
- Q4. Why do you want to join the company
- Ans.
This company is good and I want to learn a lot from this company.
- Q5. Will you work hard or not
- Q6. Too much work or late
- Q7. My name is Reena. I have 2 years of sales experience. My profile is a sales executive. I am a graduate, I have done BA and I am doing MBA.
Interview Preparation Tips
Selected
I applied via Campus Placement
1 hour test with easy to moderate difficulty level.
Current affair topic
(1 Question)
- Q1. One on one with reporting manager with technical questions on marketing basics.
(1 Question)
- Q1. This one was with senior manager
I applied via Approached by Company and was interviewed in Oct 2021. There were 2 interview rounds.
Paychometric test which is conducted in partnership with Jombay Debrief. You have to answer some 150 odd questions which gives the employer some insights into your personality.
(7 Questions)
- Q1. Tell me about yourself.
- Q2. Where do you see yourself in 5 years?
- Q3. Why are you looking for a change?
- Q4. What are your salary expectations?
- Q5. Why should we hire you?
- Q6. Share details of your previous job.
- Q7. What is your family background?
Interview Preparation Tips
The same day I was asked to take up the online psychometric test. Post this; they scheduled the interview 2 days later with the corporate HR team which is headed by a high profiled lady called Tanaz Mulla.
The interview went for 45 odd minutes. Rather than asking me questions to judge my skill sets or get a peek into my career achievements, she was keen on screening my personality. Tanaz asked me some specific questions like 'how would you react in XYZ scenarios at work.' After answering every question, she would say that your psychometric tests reveal otherwise and grill you in many different ways.
My chances of making it to the final round were difficult. I come from a very different background but I had some hopes since it was through an internal reference. While concluding the interview I just requested Tanaz and Ritika from the HR team to at least tell me about their decision in case they happen to reject me. Tanaz, being the head of HR told me that it's a standard practice in Tata to inform the candidates.
After a week I asked the person from Tata who had recommended my profile. He told me that the HR team would schedule the functional round with someone in the marketing team.
I was hopeful and so were my family members. I was hoping to make my biggest career move and weaving dreams of retiring from that company.
Post this, I waited for 20 days but there was no response from their side.
Reluctantly and also with a lot of fear, I wrote a mail to Ritika Narvekar with a CC to Tanaz Mulla asking them about their decision. I haven't received a single response from them to date.
It's evident I have been REJECTED.
Long story short. Don't fall for the brand name Tata. It's a sheer waste of time. They are just a big conglomerate and it's not like those good old days of working with Tata as we used to hear it from our mom and dad. Times have changed and so is the Tata group.
The Tata group once branded as the best employer in the country is now filled with HR bandits like Ritika Narvekar and Tanaz Mulla. These HR generalists don't even have the basic courtesy of responding to a candidate who has invested his time in giving an interview.
I don't have any problems being rejected. I knew coming from a very different background in marketing my chances are going to be below. There is a high possibility that the functional manager never felt like screening me for the second round. I would have never raised any questions about their decision. But these turramkhans of HR should at least inform the candidate and not keep him guessing till eternity.
These so-called HR people join the Tata group after passing out of top B schools. I doubt if the IIMs and premier B schools train them to be so insensitive.
A peek into the Glassdoor reviews of Tata Trent presents a sorry picture of the Tatas. The credibility of being a top employer is waning. Just like any other company toxicity at work, extended working hours, and lesser pay are the new norms at Trent.
The work culture of a company is usually set by the leadership team. Tanaz Mulla who heads the corporate HR team can't even fulfill the request of a candidate who is quite justifiably asking about his fate in the company.
No matter how nice these HR people talk during the interviews, in reality, they are evil incarnates who'd love to keep a candidate guessing. Such HR bandits who can't value people should be called out no matter how prestigious degrees they hold.
I am not sulking for getting rejected by Trent but deeply hurt to see that the Tata group which I always held in high esteem is infiltrated by such HR bandits and toxic people in the leadership team.
I applied via Approached by Company and was interviewed in Jun 2022. There was 1 interview round.
(1 Question)
- Q1. Describe your writing process
- Ans.
My writing process involves thorough research, brainstorming, outlining, drafting, revising, and editing.
I start by conducting extensive research on the topic to gather relevant information and insights.
Next, I brainstorm ideas and create an outline to organize my thoughts and structure the content.
Then, I begin drafting the copy, focusing on capturing the target audience's attention and conveying the desired message.
A...
Interview Preparation Tips
- Advertisement Planning
I applied via Company Website and was interviewed in Nov 2022. There were 2 interview rounds.
(4 Questions)
- Q1. Tell me about yourself.
- Q2. Why do your want to work for our company.
- Q3. Tell me about the gap in your resume.
- Q4. Why are you looking for a change
Interview Preparation Tips
- Experience
- My self
Job search like it's your job
Know yourself and what you want
Pump yourself up and stay positive.
I applied via Monster and was interviewed in Jan 2022. There were 4 interview rounds.
Apptitude test
(7 Questions)
- Q1. Why should I hire u introduction
- Q2. Why should choose these company
- Q3. How to deal conflict with co worker
- Q4. How much salary u except
- Q5. Where do you stay how did you came
- Q6. Tell me about your strenfhts
- Q7. Tell me about your weakness
(7 Questions)
- Q1. What is your family background?
- Q2. Share details of your previous job.
- Q3. Why are you looking for a change?
- Q4. Why should we hire you?
- Q5. Where do you see yourself in 5 years?
- Q6. What are your strengths and weaknesses?
- Q7. Tell me about yourself.
Discussion about the project
Interview Preparation Tips
- Human Resource Management
- Social Media
Selected
I applied via Company Website and was interviewed before Dec 2021. There were 2 interview rounds.
(4 Questions)
- Q1. Introduced the self introduction
- Ans. My name is shravani, have studying final year B.com and my 10th education completed in LNR school at Ramohalli, 12th & B. Com completed at LNR pu and degree college
- Q2. What is the goal's for further achievement
- Ans.
The goal for further achievement is to increase brand awareness, drive customer engagement, and generate leads.
Increase brand awareness through targeted marketing campaigns
Drive customer engagement by creating compelling content and interactive experiences
Generate leads through effective lead generation strategies and conversion optimization
Implement data-driven marketing strategies to measure and improve campaign perf
- Q3. What the expected salary for me
- Q4. Why i need this jod
- Ans.
I need this job because I have a passion for marketing and a strong track record of success in driving business growth.
I have a deep understanding of consumer behavior and market trends.
I have experience developing and executing effective marketing strategies.
I have a proven ability to generate leads and increase brand awareness.
I am skilled in analyzing data and making data-driven marketing decisions.
I am a creative t...
Interview Preparation Tips
- Accounting
- Computer
- Business Planning
- Business Development
- Auditing
- Tally ERP
- Communication Skills
- Relationship Management
I applied via Company Website and was interviewed in Jun 2021. There were 4 interview rounds.
Interview Questionnaire
2 Questions
- Q1. Email Campaigns and Marketing Strategies
- Q2. How to relaunch an email campaign
- Ans.
To relaunch an email campaign, start by analyzing the previous campaign's performance and making necessary improvements.
Analyze previous campaign's performance
Identify areas of improvement
Update email content and design
Segment email list for targeted messaging
Test and optimize email subject lines and send times
Personalize emails with recipient's name and relevant content
Include clear call-to-action
Track and measure cam
Interview Preparation Tips
Also make sure you never give any negative feedback even if you have things to say as in the world of corporate things happens and you need to learn and move on. Don’t drag your negative experience with you.
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