Shadowfax Technologies Area Manager Interview Questions and Answers

FMCG stands for Fast Moving Consumer Goods, which are products that are sold quickly and at a relatively low cost.

• FMCG products are typically non-durable goods that are consumed or used up quickly, such as food, beverages, toiletries, and cleaning products.

• These products are sold in large quantities and at a low profit margin, but generate high sales volume due to their high demand.

• FMCG companies often rely on extensiv...read more

Developing distribution involves identifying target markets, creating a distribution strategy, and building relationships with distributors.

• Conduct market research to identify potential target markets

• Create a distribution strategy that aligns with the company's goals and objectives

• Build relationships with distributors by offering incentives and providing excellent customer service

• Regularly evaluate and adjust the distr...read more