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I was interviewed in Apr 2022.
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I applied via Approached by Company and was interviewed in Oct 2023. There was 1 interview round.
Digital marketing is the use of online platforms and technologies to promote products or services.
Utilizes social media, email marketing, SEO, and online advertising
Targets specific audiences based on demographics, interests, and behaviors
Measures success through metrics like website traffic, conversion rates, and ROI
Yes, I am aware of the latest updates of Google.
Google recently announced the Page Experience update which focuses on user experience metrics like Core Web Vitals.
Google also introduced the MUM (Multitask Unified Model) which is a new AI model for understanding complex search queries.
There have been updates in Google Ads, Google Maps, and Google Workspace as well.
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
SEO involves optimizing your website content and structure to make it more attractive to search engines like Google.
Keywords play a crucial role in SEO, as they help search engines understand what your content is about.
Backlinks from reputable websites ...
I applied via Referral and was interviewed in Feb 2023. There was 1 interview round.
Marketing is the process of promoting and selling products or services. Tools of marketing include advertising, public relations, and market research.
Marketing involves identifying customer needs and wants, and creating products or services to meet those needs
Marketing also involves promoting and selling those products or services through various channels
Tools of marketing include advertising, public relations, sales p...
posted on 3 Oct 2022
I applied via campus placement at National Institute of Technology (NIT), Calicut and was interviewed in Sep 2022. There were 2 interview rounds.
posted on 25 Nov 2022
I applied via LinkedIn and was interviewed in Oct 2022. There were 2 interview rounds.
posted on 3 Oct 2022
Search Engine Optimization (SEO) is the process of optimizing a website to rank higher in search engine results pages (SERPs).
SEO involves optimizing website content, structure, and HTML code
Keyword research and analysis is a crucial part of SEO
Link building and social media marketing can also improve SEO
Examples of search engines include Google, Bing, and Yahoo
SEO can be both on-page and off-page
SEO is an ongoing proc
Social media campaigns involve creating and sharing content on social media platforms to achieve marketing goals.
Define campaign goals and target audience
Create engaging content (text, images, videos)
Choose appropriate social media platforms
Schedule and post content regularly
Monitor and analyze campaign performance
Adjust strategy as needed
Examples: Coca-Cola's #ShareACoke campaign, Nike's #JustDoIt campaign
I applied via Referral and was interviewed in Oct 2022. There were 2 interview rounds.
Topic_ Impact of Ott platform in entertainment industry.
I applied via Campus Placement and was interviewed in Sep 2022. There was 1 interview round.
Social Media Marketing is the process of promoting products or services through social media platforms.
It involves creating and sharing content on social media platforms to engage with the target audience.
It helps in building brand awareness, increasing website traffic, and generating leads.
Examples of social media platforms include Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Social media marketing can be done ...
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