Samosys Technologies Interview Questions and Answers

Digital marketing is the use of online channels to promote products or services to a targeted audience.

• Utilizes various online platforms such as social media, search engines, email, and websites

• Involves strategies like SEO, SEM, content marketing, social media marketing, email marketing, and more

• Targets specific demographics or interests to increase brand awareness, generate leads, and drive sales

• Measurable results thr...read more

SEO is the practice of optimizing websites to improve their visibility and ranking on search engine results pages.

• Involves keyword research and optimization

• Includes on-page and off-page optimization techniques

• Focuses on improving website content and structure

• Helps increase organic traffic and visibility

• Examples: meta tags, backlink building, content optimization

Quality backlinks are earned through creating valuable and relevant content, building relationships with other websites, and avoiding spammy tactics.

• Create high-quality, shareable content that naturally attracts backlinks

• Reach out to relevant websites and offer to guest post or collaborate on content

• Participate in industry forums and communities to build relationships and earn backlinks

• Avoid buying backlinks or using s...read more