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Razorpay
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I applied via Referral and was interviewed in Sep 2021. There were 3 interview rounds.
To create a 3-year product roadmap for Instagram, I would focus on user needs, market trends, and business goals.
Conduct user research to identify pain points and areas for improvement
Analyze market trends and competitor strategies to stay ahead of the curve
Collaborate with cross-functional teams to align on business goals and priorities
Prioritize features and initiatives based on impact and feasibility
Regularly review...
PhonePe's 9 billion dollar valuation is due to its innovative digital payment solutions and strategic partnerships.
PhonePe's user-friendly interface and seamless integration with popular e-commerce platforms like Flipkart and Ola have contributed to its success.
The company's focus on expanding its merchant network and offering cashback incentives to users has also helped it gain a competitive edge.
PhonePe's ability to ...
As a Product Manager for a logistics company, I would collect payments and address user problems.
Identify common payment issues and streamline payment process
Gather feedback from users to understand their problems and pain points
Develop solutions to improve user experience and increase customer satisfaction
Implement tracking and reporting tools to monitor payment and user issues
Collaborate with cross-functional teams t...
Problems and coding
Razorpay interview questions for popular designations
I applied via Walk-in and was interviewed in May 2022. There was 1 interview round.
Get interview-ready with Top Razorpay Interview Questions
I applied via LinkedIn and was interviewed before Apr 2023. There were 2 interview rounds.
Written assignment on a topic
I applied via LinkedIn and was interviewed before Feb 2023. There was 1 interview round.
I applied via Referral and was interviewed before Sep 2022. There were 4 interview rounds.
I applied via Recruitment Consulltant and was interviewed before Mar 2022. There were 5 interview rounds.
Experiments that failed and succeeded in performance marketing
Failed: A/B testing on ad copy variations resulted in no significant difference in click-through rates
Succeeded: Implementing a retargeting campaign resulted in a 20% increase in conversion rates
Failed: Testing a new landing page design resulted in a decrease in conversion rates
Succeeded: Implementing a referral program resulted in a 30% increase in customer...
A digital campaign for an e-commerce brand should be structured with clear goals, target audience, channels, and metrics.
Define campaign goals and KPIs
Identify target audience and create buyer personas
Choose relevant channels (e.g. social media, email, search)
Develop creative assets and messaging
Set up tracking and measurement tools
Optimize campaign based on data and insights
A media plan for an education brand with a budget of 10l.
Identify target audience and their preferred media channels
Allocate budget based on ROI potential of each channel
Utilize a mix of digital and traditional media for maximum reach and impact
Track and analyze performance regularly to optimize the plan
Examples: Google Ads, Facebook Ads, YouTube Ads, TV commercials, billboards, print ads
Razorpay audience is different from d2c brands due to their payment processing focus.
Razorpay's audience is primarily interested in payment processing solutions, while d2c brands focus on selling their products directly to consumers.
Razorpay's audience may include businesses of all sizes, while d2c brands typically target individual consumers.
Razorpay's audience may be more interested in B2B solutions, while d2c brands...
I applied via Naukri.com and was interviewed in Feb 2022. There was 1 interview round.
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The duration of Razorpay interview process can vary, but typically it takes about less than 2 weeks to complete.
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