Planet Spark Associate Product Manager Interview Questions and Answers

Q1. What would you track for leads generated? and why?
Ans. 
I would track the source of leads, conversion rates, follow-up actions, and overall ROI.
• Track the source of leads to determine which marketing channels are most effective.

• Monitor conversion rates to assess the quality of leads and optimize lead generation strategies.

• Keep track of follow-up actions taken with leads to ensure timely and effective communication.

• Calculate the overall ROI of lead generation efforts to evalu
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Q1. How would you reduce the drop offs for the payment of electronic device for Amazon?
Ans. 
To reduce drop offs for payment of electronic devices on Amazon, I would streamline the checkout process, offer multiple payment options, provide clear instructions, and implement a user-friendly interface.
• Streamline the checkout process to make it quick and easy for customers to complete their purchase.

• Offer multiple payment options to cater to different preferences and ensure a smooth payment experience.

• Provide clear...read more
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Q2. Overall orders of white goods are decreasing how would do the RCA and fix the issue? Share step by step analysis you would do for the same.
Ans. 
To address decreasing orders of white goods, conduct a Root Cause Analysis (RCA) and implement solutions.
• Gather data on sales trends, customer feedback, market competition, and product quality.

• Identify potential reasons for the decrease such as pricing, product features, marketing strategies, or external factors.

• Analyze the data to pinpoint the primary cause of the decrease in orders.

• Develop a plan to address the root ...read more
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Build a social product for house parties

Q1. Guess the number of youtube videos streamed in a day
Ans. 
It is estimated that over 5 billion videos are streamed on YouTube every day.
• YouTube is one of the most popular video streaming platforms globally

• The platform has over 2 billion logged-in monthly users

• Many users watch multiple videos per day, contributing to the high number of streams
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Q2. Explain the recommendation logic used in the case study
Ans. 
The recommendation logic in the case study is based on user preferences, past behavior, and machine learning algorithms.
• User preferences are collected through surveys, ratings, and interactions with the product.

• Past behavior includes purchase history, browsing history, and interactions with similar products.

• Machine learning algorithms analyze the data to predict user preferences and recommend products accordingly.
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Q1. How do website rendering happens
Ans. 
Website rendering is the process of displaying web content on a browser by interpreting HTML, CSS, and JavaScript.
• When a user enters a URL, the browser sends a request to the server for the website's files.

• The server responds with the HTML, CSS, and JavaScript files needed to render the website.

• The browser parses the HTML to create the Document Object Model (DOM) and the CSS to create the CSS Object Model (CSSOM).

• The D...read more
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Case study on designing a whatsapp for blind.

Q1. Why join this company?
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Q2. Why product management?
Ans. 
Product management combines my passion for technology, problem-solving, and customer-centricity.
• I enjoy working with cross-functional teams to bring innovative products to market.

• Product management allows me to use my analytical skills to identify market opportunities and drive product strategy.

• I am motivated by the challenge of balancing user needs, business goals, and technical constraints.

• I find satisfaction in seei...read more
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Favourite product. Why? Metrics to track? Any improvements in the product?

Q1. Why Byjus? What interests you in edtech?
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Q2. How will you design an alarm clock for the blind?
Ans. 
Designing an alarm clock for the blind requires a combination of tactile and auditory features.
• The alarm clock should have tactile buttons and markings for easy use by touch.

• It should also have an auditory alarm that gradually increases in volume to wake the user up.

• The clock should have a speech output feature that announces the time and alarm settings.

• A vibration feature can also be added to the clock to alert the us...read more
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Q1. Fav product and why ?
Ans. 
My favorite product is the iPhone because of its sleek design, user-friendly interface, and seamless integration with other Apple products.
• Sleek design

• User-friendly interface

• Seamless integration with other Apple products
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Q1. Tell me about yourself
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Q1. What would you improve in a physical product and how would you increase the market share of it?
Ans. 
I would improve the durability of the product and increase market share through targeted advertising and partnerships.
• Enhance the materials used in the product to increase durability and longevity

• Conduct market research to identify target demographics and tailor advertising campaigns accordingly

• Form partnerships with complementary products or services to expand reach and attract new customers
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Q2. How would you change swiggy
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Q1. How would you redesign Swiggy checkout process?
Ans. 
I would redesign Swiggy checkout process by simplifying the steps and improving user experience.
• Streamline the checkout process by reducing the number of steps required

• Implement guest checkout option for first-time users

• Allow users to save payment information for faster future transactions

• Provide clear and concise instructions at each step of the checkout process

• Offer multiple payment options to cater to different user
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Q1. What would you do to make whatsapp pay more discoverable?
Ans. 
To make WhatsApp Pay more discoverable, I would focus on improving user education, leveraging social media platforms, and collaborating with popular brands.
• Create tutorials and guides within the app to educate users on how to use WhatsApp Pay

• Utilize social media platforms to promote WhatsApp Pay features and benefits

• Collaborate with popular brands for joint marketing campaigns to increase awareness and usage
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PRD for project review platform

Assignment Discussion

Q1. What are your career goals?
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Q2. What do you see yourself doing at Simplilearn?
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