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Performics Analyst Interview Questions, Process, and Tips
Top Performics Analyst Interview Questions and Answers
- Q1. What is SQL and what are different type of joins in SQL
- Q2. What is GA and what are the various metrics in google analytics.
- Q3. What is ppc and seo
Performics Analyst Interview Experiences
5 interviews found
Anonymous
Selected
I applied via LinkedIn and was interviewed in Feb 2024. There were 3 interview rounds.
Maths and reasoning question
(1 Question)
- Q1. HR round and knowing
(1 Question)
- Q1. Technical question related to profile
Selected
I appeared for an interview before Nov 2023.
Cat type questions, medium level
(2 Questions)
- Q1. What is ppc and seo
- Ans.
PPC and SEO are digital marketing strategies used to drive traffic to websites. PPC involves paying for ads to appear in search results, while SEO focuses on optimizing website content to improve organic search rankings.
PPC (Pay-Per-Click) involves paying for ads to appear in search engine results
SEO (Search Engine Optimization) focuses on optimizing website content to improve organic search rankings
PPC provides immedi...
- Q2. How would you approach this case
- Ans.
I would approach the case by first analyzing the problem, gathering relevant data, brainstorming potential solutions, and then developing a structured plan of action.
Analyze the problem statement thoroughly to understand the key issues
Gather relevant data and information to support decision-making
Brainstorm potential solutions and evaluate their feasibility
Develop a structured plan of action with clear steps and timeli...
(2 Questions)
- Q1. Tell me about yourself
- Q2. Sell me this watch
- Ans.
This watch is a timeless piece that combines elegance and functionality, making it a perfect accessory for any occasion.
Crafted with high-quality materials for durability
Sleek design that complements any outfit
Features a reliable and accurate timekeeping mechanism
Water-resistant for added convenience
Makes a great gift for loved ones
Interview Preparation Tips
Skills evaluated in this interview
(2 Questions)
- Q1. What is SQL and what are different type of joins in SQL
- Ans.
SQL is a programming language used to manage and manipulate relational databases. There are four types of joins in SQL.
SQL stands for Structured Query Language
It is used to manage and manipulate relational databases
The four types of joins in SQL are INNER JOIN, LEFT JOIN, RIGHT JOIN, and FULL OUTER JOIN
INNER JOIN returns only the matching rows from both tables
LEFT JOIN returns all the rows from the left table and match...
- Q2. What is GA and what are the various metrics in google analytics.
- Ans.
GA stands for Google Analytics. It is a web analytics service offered by Google to track and report website traffic.
GA helps to track website traffic and user behavior
Various metrics in GA include sessions, bounce rate, pageviews, average session duration, etc.
GA also provides insights into demographics, interests, and behavior of website visitors
It can be used to track the effectiveness of marketing campaigns and opti
Interview Preparation Tips
Skills evaluated in this interview
I applied via LinkedIn and was interviewed in May 2021. There was 1 interview round.
Interview Preparation Tips
Performics interview questions for designations
I applied via LinkedIn and was interviewed in May 2021. There was 1 interview round.
Interview Preparation Tips
Interview questions from similar companies
Interview Questionnaire
2 Questions
- Q1. Little discussion on my project
- Q2. Given a chessboard and the initial position of horse. If “n” is the number of steps the horse can make then what is probability that it goes out of board ?
- Ans.
Probability of a horse going out of a chessboard in 'n' steps.
The total number of possible moves for a horse is 8.
The probability of going out of the board depends on the position of the horse.
For example, if the horse is at a corner, the probability of going out of the board is higher.
The probability can be calculated using combinatorics and geometry.
Interview Preparation Tips
Experience: They did not expect any code in this round. An algo or pseudo code is fine.
1) You are given 2 vessels with capacity M liters and N liters capacity and infinite supply of water. You need to find the minimum number of steps required to get P liters. Any of the below action is considered a step
a) Filling vessel with water
b) Emptying vessel
c) Pouring water from one vessel to another vessel.
2) Given n sets each containing m integers. You need to create MinDiff set by picking exactly 1 element from each set. The difference between the maximum and minimum elements in the MinDiff set should be minimum.
eg: for the sets {30, 20, 10, 40},{ 22, 33, 44, 99},{ 16, 17, 18, 19} min diff set is {19, 20, 22}. Max and min elements in MinDiff set are 22 and 19 and their difference is 3.
Round: Technical Interview
Experience: 1) you will be given the binary representation of the numbers in the form of 2D array.eg: r1- 00001
r2- 00100
r3- 01010
r4- 00110
r5- 00111 This means the elements are 1, 4, 10 , 6 and 7.
A number “n” is given. Let us say that n can be formed by doing bitwise OR operation on rows of given matrix. What is the minimum number of rows that needs to be deleted from the matrix so that “n” can never be formed by doing the OR of the rows.
If n is 14(01110) then it can be formed by doing r2|r3 or r3|r4. You can prevent n formation either by deleting {r2,r4} or {r3}. But {r3} has least number of elements so it is the required set.2) Find the average of mid 50% of elements in the running stream of integersI have not cleared round-II so no further questions.
College Name: IIT GANDHINAGAR
I applied via LinkedIn and was interviewed before Dec 2020. There were 5 interview rounds.
Interview Questionnaire
1 Question
- Q1. What is sem in digital marketing?
- Ans.
SEM stands for Search Engine Marketing, which involves promoting websites by increasing their visibility in search engine results pages.
SEM involves paid advertising on search engines like Google and Bing
It includes strategies like keyword research, ad copywriting, and bid management
SEM can be used to drive traffic, increase brand awareness, and generate leads or sales
Examples of SEM platforms include Google Ads, Bing
Interview Preparation Tips
Skills evaluated in this interview
abishek saju
(1 Question)
- Q1. Why do you want to work here
(1 Question)
- Q1. Explain your previous work experience
Selected
I applied via Referral and was interviewed in Jan 2023. There were 3 interview rounds.
Easy and simple quest during round one. Easy to crack
(3 Questions)
- Q1. Tell me abt yourself
- Q2. Platforms knowledge and process related questions
- Q3. Explain metrics used in Digital marketing's and main KPI
- Ans.
Metrics used in digital marketing include CTR, CPC, CPA, and main KPI is ROI.
CTR (Click-Through Rate) measures the percentage of clicks on an ad compared to the number of impressions.
CPC (Cost Per Click) is the amount paid for each click on an ad.
CPA (Cost Per Acquisition) measures the cost of acquiring a customer through a specific campaign.
ROI (Return on Investment) is the main KPI, calculating the revenue generated
Interview Preparation Tips
Skills evaluated in this interview
I applied via Naukri.com and was interviewed in May 2022. There was 1 interview round.
(2 Questions)
- Q1. Tell me about yourself
- Ans.
I am a highly motivated and experienced professional with a strong background in the field.
I have a Bachelor's degree in Business Administration
I have over 5 years of experience in sales and marketing
I am skilled in developing and implementing effective strategies
I have a proven track record of exceeding sales targets
I am a team player and have excellent communication skills
- Q2. Last movie you have watched
- Ans.
The last movie I watched was 'Inception'.
The movie is directed by Christopher Nolan.
It is a science fiction action film.
The plot revolves around a thief who steals corporate secrets through dream-sharing technology.
The film stars Leonardo DiCaprio, Joseph Gordon-Levitt, and Ellen Page.
It received critical acclaim for its unique concept and visual effects.
Interview Preparation Tips
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