Parthenon - EY
Flipkart Interview Questions and Answers
Q1. A store in a chain of retail department stores was experiencing a drop in profitability. Diagnose the problem
The drop in profitability in a store in a chain of retail department stores needs to be diagnosed.
Analyze the sales data to identify any trends or patterns
Evaluate the store's pricing strategy and compare it to competitors
Assess the store's inventory management and identify any issues with stock levels
Review customer feedback and satisfaction levels
Examine the store's marketing and advertising efforts
Consider external factors such as changes in the local economy or consumer b...read more
Q2. There is a college in Malaysia and it has been witnessing a fall in the number of students enrolled every year.(Case Type-Profitability)
The college in Malaysia is experiencing a decline in student enrollment each year.
Identify the reasons for the decline in student enrollment
Analyze the competitive landscape and market trends
Evaluate the college's marketing and recruitment strategies
Consider the quality of education and facilities offered
Assess the affordability and financial aid options available
Explore potential partnerships or collaborations with other institutions
Q3. Number of roller coaster rides in the US in a year.(Case Type- Guesstimate)
Estimate the number of roller coaster rides in the US per year.
Identify the number of amusement parks in the US
Estimate the average number of roller coasters per park
Determine the average daily ridership per roller coaster
Multiply the number of coasters by the daily ridership and the number of operating days per year
Adjust for seasonal variations and special events
Q4. Estimate the number of printers in India (Case Type-Guesstimate)
Estimating the number of printers in India.
Start by estimating the number of households in India
Assume a percentage of households that own printers
Consider the number of businesses and organizations that may have printers
Factor in the number of educational institutions and government offices
Take into account the population density and urban-rural divide
Consider the growth rate of technology adoption in India
Use available market research data or industry reports for reference
Q5. Client is a dollar store owner and has experienced a drop in revenues over the past year.
The drop in revenues for the dollar store owner can be attributed to various factors.
Analyze the market trends and competition to identify any changes in consumer behavior or preferences.
Evaluate the store's pricing strategy and assess if it is competitive compared to other dollar stores or discount retailers.
Review the store's inventory management and ensure a diverse range of products that cater to customer demands.
Assess the store's location and accessibility to determine ...read more
Q6. Investment Attractiveness of K12 (Kindergarten-Class 12) type school chains in India
Investment attractiveness of K12 school chains in India
Growing demand for quality education in India
Increasing disposable income of parents
Government initiatives to promote education
Potential for expansion and scalability
Examples: Delhi Public School, DAV Public School, Podar Education Network
Q7. Market Entry case (In India) of a healthcare giant that has built a product that cures Cataract
The healthcare giant should consider market research, pricing strategy, distribution channels, and partnerships for successful market entry.
Conduct market research to understand the demand, competition, and potential customers in India's healthcare market.
Develop a pricing strategy that is competitive and affordable for the target market.
Identify and establish distribution channels to ensure the product reaches healthcare facilities and professionals efficiently.
Form partners...read more
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