Samvardhana Motherson Group NPD Manager Interview Questions and Answers

NPD Procedure is a structured process for developing new products from idea generation to commercialization.

• NPD Procedure typically involves stages such as idea generation, concept development, product design, testing, and launch.

• It includes market research, competitor analysis, and feasibility studies to ensure the new product's success.

• Cross-functional collaboration among departments like R&D, marketing, and prod...read more

Rubber to metal parts validation involves testing for durability, adhesion, and performance.

• Perform adhesion tests to ensure the rubber is properly bonded to the metal

• Conduct durability tests to assess the longevity of the rubber to metal bond

• Test for performance under various conditions such as temperature, pressure, and vibration

• Utilize techniques like pull testing, thermal cycling, and accelerated aging tests

• Conside...read more