Impact Guru Associate Product Manager Interview Questions and Answers

Q1. Tell me about yourself
Ans. 
Experienced product manager with a background in tech and a passion for creating innovative solutions.
• Over 5 years of experience in product management

• Strong background in technology and software development

• Proven track record of launching successful products

• Passionate about creating user-centric and innovative solutions

• Excellent communication and leadership skills
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Q2. E commerce trying to expand in india, should they enter?
Ans. 
Yes, with a strategic approach and understanding of the market dynamics.
• India has a growing e-commerce market with a large population and increasing internet penetration.

• Competitive landscape should be analyzed to identify opportunities and challenges.

• Localizing the platform and understanding cultural nuances is crucial for success.

• Partnerships with local businesses and logistics providers can help in navigating the ma...read more
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Q1. Work experience related
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Q2. Case study to increase revenue
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Q1. Open an app, where do you find errors in the app to make it design better
Ans. 
Errors in the app can be found by conducting user testing, analyzing user feedback, monitoring app performance, and reviewing analytics.
• Conduct user testing to observe how users interact with the app and identify any usability issues.

• Analyze user feedback from app reviews, customer support inquiries, and surveys to pinpoint common complaints or suggestions for improvement.

• Monitor app performance metrics such as crash r...read more
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Q1. What animal do you relate yourself with. ?
Ans. 
I relate myself to a lion.
• I am confident and assertive like a lion.

• I am a natural leader and take charge of situations.

• I am fiercely protective of my team and their success.

• I have a strong presence and command respect.

• I am strategic and calculated in my decision-making.

• I am adaptable and can thrive in different environments.
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Q2. What is the role requirement
Ans. 
The role requirement for a Product Manager is to oversee the development and management of a product throughout its lifecycle.
• Develop and execute product strategies and roadmaps

• Gather and analyze market research and customer feedback

• Collaborate with cross-functional teams (engineering, design, marketing)

• Define product requirements and prioritize features

• Monitor product performance and make data-driven decisions

• Ensure t
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Q3. How many minimum lines you need to cut a cake into 3 pieces
Ans. 
Two lines are enough to cut a cake into 3 pieces.
• You need to make two cuts in the cake to get three pieces.

• The first cut should be made horizontally across the middle of the cake.

• The second cut should be made vertically through the center of the cake.

• This will give you three equal pieces of cake.
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Explain a project you have worked on. how did you go about implementing the same? as a Product Manager of Swiggy you need to increase orders for swiggy

How will you increase consultation for your company? [case from previous work experience]

Q1. Tell me something about yourself?
Ans. 
I am a dedicated and experienced product manager with a passion for creating innovative solutions.
• Over 5 years of experience in product management

• Strong background in market research and product development

• Proven track record of successfully launching new products

• Excellent communication and leadership skills

• Passionate about driving product strategy and growth
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Q2. What are your long term goals
Ans. 
My long term goal is to become a senior product manager leading a team of innovative individuals, driving impactful product launches and contributing to the company's growth.
• Advance to a senior product manager role

• Lead a team of innovative individuals

• Drive impactful product launches

• Contribute to company's growth
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Build a cross border payments suite

Q1. Tell me your biggest achievement in your professional life. What was the product about.
Ans. 
Launched a new mobile app that increased user engagement by 50% within 6 months.
• Led cross-functional team to develop and launch mobile app

• Implemented user feedback to improve app features and functionality

• Utilized data analytics to track user engagement and make data-driven decisions
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Q1. How will you improve Youtube by 10x.
Ans. 
Implement personalized content recommendations, improve search functionality, enhance user engagement through interactive features, optimize ad targeting.
• Implement personalized content recommendations based on user preferences and viewing history.

• Improve search functionality by incorporating filters, sorting options, and predictive search capabilities.

• Enhance user engagement through interactive features such as polls, ...read more
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Netflix daily viewership is falling. How will you analyze the potential reasons?
A brief description of your answers/approach (Optional): Divided the potential reasons into - a) Industry-wide problem, b) Competition, c) Product. For product, showed the entire customer journey and the potential dropoff points

Q1. Mainly questions around profile. Questions on FinTech industry in general and tested my fit.
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Q1. Swiggy wants to get into a new business. Which business would you recommend? Analyze from business and product standpoint
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