DIGIDARTS MARKETING Interview Questions and Answers

Q1. No qualifications were discussed, more personal details were asked
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Q1. To know basic details about my profile, if I match the profile criteria and company matches my expectations.
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There was a task provided to me for the role and I had to submit it within the provided timeline.

Q1. It was more related to my assignment, skills, and past experience. Situations I handled in the past. More of a practical round.
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Q1. Final discussion round.
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Q1. Are you planning pregnancy?
Ans. 
It is not appropriate to ask about pregnancy in a job interview as it is a personal matter.
• Politely redirect the conversation back to your qualifications and experience

• Explain that personal matters such as family planning are not relevant to the job

• Express that you are focused on your career and committed to your work
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Q2. Are you comfortable working late nights?
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Q1. SQL Window Functions and RANK, DENSE RANK Difference
Ans. 
SQL Window Functions like RANK and DENSE RANK are used to assign a rank to rows within a partition.
• RANK function assigns a unique rank to each distinct row within a partition.

• DENSE RANK function assigns a unique rank to each distinct row within a partition, but without any gaps.

• Both functions are used with the OVER() clause in SQL to define the partition and order of rows.
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Q2. Hadoop Default Replication Factor
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Q1. Tell me about yourself?
Ans. 
Experienced performance marketing manager with a proven track record of driving successful campaigns and maximizing ROI.
• Over 5 years of experience in performance marketing

• Proficient in utilizing various digital marketing channels such as PPC, SEO, and social media advertising

• Strong analytical skills to track and optimize campaign performance

• Managed budgets effectively to achieve desired results

• Previously increased conv
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Q2. Attribution models in Google ads?
Ans. 
Attribution models in Google Ads determine how credit for conversions is assigned to different touchpoints in a customer's journey.
• Common attribution models include last click, first click, linear, time decay, and position-based.

• Each model has its own way of assigning credit to touchpoints based on their position in the customer journey.

• For example, the last click model gives all credit for a conversion to the last tou...read more
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Q3. Define Ad Rank?
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Ad Rank is a value used to determine the position of an ad on a search engine results page.
• Ad Rank is calculated based on the bid amount, ad quality, and ad extensions.

• Higher Ad Rank increases the chances of an ad being shown in a higher position.

• Ad Rank formula: Ad Rank = Bid Amount x Quality Score + Ad Extension Impact.

• Example: An ad with a high bid amount, good quality score, and relevant ad extensions will have a h
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Basic email writing and one concepts para for the product line

Q1. Past job experience
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Q2. Why amitoje and were you se yourself
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Just a case study they will give

Q1. What is sales and marketing
Ans. 
Sales and marketing are strategies used by businesses to promote and sell products or services to customers.
• Sales involves direct interaction with customers to close deals and generate revenue

• Marketing involves creating awareness, interest, and demand for products or services

• Sales focuses on individual transactions, while marketing focuses on building long-term relationships

• Examples: Sales - pitching a product to a cus...read more
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Q2. What have you learned from your induction round
Ans. 
I have learned about the company culture, team dynamics, and key processes during my induction round.
• Understood the company's mission, vision, and values

• Learned about the roles and responsibilities of team members

• Received training on key processes and systems

• Got to know my colleagues and built relationships
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