Customer Centria Interview Questions, Process, and Tips

Q1. What is adobe campaign tool as per your understanding
Ans. 
Adobe Campaign is a marketing automation tool that helps businesses create, manage, and deliver personalized campaigns across multiple channels.
• Adobe Campaign allows users to create targeted email campaigns based on customer data

• It offers features such as A/B testing, dynamic content, and campaign reporting

• Users can automate marketing workflows and personalize customer experiences

• The tool integrates with other Adobe pr...read more
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Q1. SQL/ Linux / UNICA / adobe
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Q2. What is digital marketing/ What kind of different campaigns u did in the past /
Ans. 
Digital marketing is the use of digital channels to promote products or services and engage with customers.
• Digital marketing involves various online platforms such as social media, search engines, email, and websites.

• It includes activities like content creation, search engine optimization (SEO), social media advertising, email marketing, and analytics.

• Examples of campaigns include running targeted Facebook ads, optimiz...read more
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Q3. What are system table ? How u manage ur day
Ans. 
System tables are tables that store metadata about a database system. I manage my day by prioritizing tasks and using time management techniques.
• System tables contain information about the database schema, users, permissions, and other system-related data.

• They are used by database administrators to manage and monitor the database system.

• Examples of system tables include sys.objects in SQL Server and pg_catalog in Postg...read more
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Q4. What is the difference between system table and transactional table
Ans. 
System tables store metadata about the database system while transactional tables store data related to transactions.
• System tables contain information about the database schema, users, permissions, and other system-related data.

• Transactional tables store data related to business transactions, such as sales, orders, and inventory.

• System tables are typically read-only and are used by the database management system to per...read more
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Q5. What is the analytical sever and how it works with UNICA
Ans. 
Analytical Server is a platform that enables data analysis and visualization for large datasets.
• Analytical Server allows for real-time data analysis and visualization

• It can handle large datasets and complex queries

• UNICA integrates with Analytical Server to provide advanced analytics and insights for marketing campaigns
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Q1. General Profile Details
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Q1. Technical JD requirements
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Q1. Salary discussions took place
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Q1. What is your Salary Expected
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