CriticaLog India Private Limited Management Trainee Interview Questions and Answers for Experienced

FMCG stands for Fast Moving Consumer Goods, which are products that are sold quickly and at a relatively low cost.

• FMCG products are typically non-durable goods that are consumed or used up quickly, such as food, beverages, toiletries, and cleaning products.

• These products are sold in large quantities and at a low profit margin, but generate high sales volume due to their high demand.

• FMCG companies often rely on extensiv...read more

Developing distribution involves identifying target markets, creating a distribution strategy, and building relationships with distributors.

• Conduct market research to identify potential target markets

• Create a distribution strategy that aligns with the company's goals and objectives

• Build relationships with distributors by offering incentives and providing excellent customer service

• Regularly evaluate and adjust the distr...read more

Sales is more challenging and rewarding. Sales is the process of selling products or services while marketing is the process of creating demand for those products or services.

• Sales involves direct interaction with customers while marketing involves creating a brand image and promoting products through various channels.

• Sales requires strong communication and negotiation skills while marketing requires creativity and str...read more

To grow business in rural market, I will focus on building trust, providing value, and leveraging local networks.

• Establishing a strong local presence through partnerships with local businesses and community leaders

• Offering products and services that cater to the specific needs and preferences of rural customers

• Providing excellent customer service and support to build trust and loyalty

• Investing in marketing and advertis...read more

Logistics and transport involve the management and movement of goods and people from one location to another.

• Logistics refers to the overall process of planning, implementing, and controlling the efficient flow and storage of goods, services, and information.

• Transportation is the physical movement of goods and people from one place to another using various modes such as road, rail, air, or sea.

• Logistics includes activi...read more