BookMyShow Associate Product Manager Interview Questions and Answers

General UX related assignment

A few case studies and puzzles are solved

Q1. Conducted by a senior manager
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Q2. General ability to think and solve problems are tested
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Improve revenue for MB platform

Q1. Guesstimate - Number of shampoo sold in India
Ans. 
Approximately 1.5 billion bottles of shampoo are sold in India annually.
• India has a population of over 1.3 billion people, with a large percentage using shampoo regularly.

• Assuming an average person uses one bottle of shampoo per month, the estimated number of bottles sold annually is around 1.5 billion.

• Factors such as income levels, hair type, and cultural practices may affect the usage of shampoo in different regions
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Q2. Product Design - Netflix for kids
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An assignment was provided beforehand, I was needed to give a walkthrough of my solution and answer any queries that the interviewer may have about my solution.

Q1. Favourite products, improvements suggestions, why product management
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Prepare a product case presentation for the retention increase of sales team

Q1. Explain the thought process behind the presentation you created
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Q2. Why do you think sales team retention will increase with rewards tracker
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Q3. Do you have any question
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Q1. How will you increase AOV of swiggy by 20%?
Ans. 
To increase AOV of Swiggy by 20%, I will implement personalized recommendations, bundle deals, loyalty programs, and targeted promotions.
• Implement personalized recommendations based on user preferences and past orders

• Introduce bundle deals where customers can save money by ordering multiple items together

• Launch a loyalty program to incentivize customers to order more frequently

• Run targeted promotions such as discounts ...read more
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Q2. RCA : Uber rides have gone down by 50%
Ans. 
Uber rides have decreased by 50%, potential reasons could include changes in consumer behavior, competition, pricing, or external factors.
• Consider analyzing data on consumer trends and preferences to understand the decrease in rides.

• Evaluate the impact of competitors offering similar services at lower prices.

• Assess any changes in Uber's pricing strategy that may have affected ride demand.

• Look into external factors such...read more
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Q1. Design an ATM for blind
Ans. 
ATM for blind with tactile buttons, braille labels, and audio instructions.
• Include tactile buttons with different shapes for easy identification (circle for balance, square for withdrawal, etc.)

• Use braille labels for each button and on the screen for navigation

• Provide audio instructions for each step of the transaction

• Include headphone jack for privacy during transactions
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Q2. How will you improve the everyday meal feature of zomato?
Ans. 
I will enhance the everyday meal feature of Zomato by introducing personalized meal recommendations based on user preferences and dietary restrictions.
• Implement a user profile system where users can input their dietary preferences, restrictions, and favorite cuisines.

• Utilize machine learning algorithms to analyze user data and provide personalized meal recommendations.

• Collaborate with restaurants to offer exclusive eve...read more
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A case was provided a few days prior to thw interview, we needed to share our key learnings and point out the objectives that were asked

Q1. Why do you want to join the company?
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Q2. Why product management
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Q3. A case was given where the interviewer asked my favorite app and he asked me how to improve the app
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Q4. What was your previous employment role?
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Q5. How you started liking product management and what did you do in your internship?
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Q1. - How would you access the success of a product using metrics
Ans. 
Product success can be measured using various metrics such as sales, customer satisfaction, retention rate, and market share.
• Track sales figures to determine revenue generated by the product

• Monitor customer satisfaction through surveys, reviews, and feedback

• Analyze retention rate to see how many customers continue to use the product over time

• Assess market share by comparing the product's sales to competitors in the ind
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