Birla Estates Senior Marketing Manager Interview Questions and Answers

Left previous job for career growth opportunities. Last CTC was $60,000. Expectations include a challenging role with room for advancement.

• Left for career growth opportunities

• Last CTC was $60,000

• Expectations include challenging role and room for advancement

Signature Global is a reputable company known for its quality construction and customer satisfaction.

• Reputable company with a strong track record in quality construction

• Focus on customer satisfaction and delivering projects on time

• Innovative designs and modern amenities in their developments

• Strong presence in the real estate market with successful projects like Signature Global City, Signature Global Park, etc.

Signature Global is a real estate company specializing in affordable housing projects in India.

• Specializes in affordable housing projects

• Operates in the real estate sector

• Focused on providing quality homes at affordable prices

ROI with Branding Ads can be measured through various metrics like brand awareness, brand recall, website traffic, and customer engagement.

• Track brand awareness through surveys, social media mentions, and search volume for brand keywords.

• Measure brand recall by conducting brand recognition surveys before and after the ad campaign.

• Analyze website traffic using tools like Google Analytics to see if there is an increase i...read more

I would divide the budget based on the goals and objectives of the digital marketing campaign, allocating funds to channels that have the highest potential for ROI.

• Allocate budget based on the goals and objectives of the campaign

• Prioritize channels with the highest potential for ROI

• Consider the target audience and their preferred channels

• Monitor performance and adjust budget allocation accordingly