Market Research Associate Interview Questions and Answers

It is not possible to provide an approximate number of people wearing shoes in Delhi without available data.

• Without available data, it is impossible to estimate the number of people wearing shoes in Delhi.

• Market research or surveys would be required to gather data on the number of people wearing shoes in Delhi.

• Factors such as age, gender, income, and lifestyle would also need to be considered in estimating the number of people wearing shoes.

• Data on shoe sales, fashion trends,...read more

I am a market research professional with knowledge of Porter's five forces and SWOT analysis.

• I have experience in conducting market research and analyzing data.

• I am familiar with Porter's five forces model, which is used to analyze industry competition.

• I am also knowledgeable in SWOT analysis, which is used to evaluate a company's strengths, weaknesses, opportunities, and threats.

• I am skilled in using various research methods and tools to gather and analyze data.

• I am a strong...read more

The total revenue of yesterday's PVR needs to be calculated.

• Obtain the sales data for yesterday from PVR

• Sum up the revenue generated from all sales made yesterday

• Consider any discounts or refunds that may affect the total revenue

• Exclude any non-revenue items like gift cards or vouchers

Primary research involves collecting data firsthand, while secondary research involves analyzing existing data.

• Primary research is conducted by directly gathering information from original sources.

• Examples of primary research methods include surveys, interviews, observations, and experiments.

• Secondary research involves analyzing data that has already been collected and published by others.

• Examples of secondary research sources include books, articles, reports, and databases.

Qualitative research is a method used to gain an understanding of underlying reasons, opinions, and motivations.

• Focuses on exploring and understanding attitudes, behaviors, and experiences

• Uses open-ended questions and non-numerical data

• Involves smaller sample sizes compared to quantitative research

• Common methods include interviews, focus groups, and observations