Market Intelligence Executive

Market Intelligence Executive
Objective:
To collect comprehensive and accurate market intelligence data on fresh SKUs
across mandis and retail setups. This role is crucial for understanding pricing
dynamics and benchmarking various cost elements impacting final prices.
Key Responsibilities:
†Data Collection: Conduct field research to gather quantitative and qualitative
data on fresh SKU prices, including transportation, handling, and retail costs
†Stakeholder Engagement: Build relationships with local mandi operators,
retailers, and other stakeholders to facilitate information gathering and
validate findings
• Collaboration: Work closely with the Zonal Manager and other team members
to ensure alignment on research objectives and data collection methodologies
• Continuous Improvement: Suggest improvements to data collection processes
and methodologies based on field experiences and challenges encountered.
Skills Required:
• Determined Execution: A proactive approach with a strong commitment to
executing tasks efficiently and effectively, overcoming challenges in the
field
• Communication Skills: Strong communication skills for effective interaction with
stakeholders
• Attention to Detail: High level of accuracy in data collection and reporting to
ensure reliability of market intelligence
Persona:
• A proactive individual with a hands-on approach to executing field research
• Graduate with a background/experience in the fresh produce industry is

preferred
• Minimum of 1-2 years of experience, preferably in market intelligence roles