Marketing Lead - 4 - 9yrs - FT(Remote)

About the job

Do you want to market analytics products and services? Do you like to develop multi-channel

marketing plans and execute them till conversion? If you are marketing all things, we welcome

you to apply for this role where you will be solving challenging marketing problems that come

with each marketing platform.

Who We Are

Yavda started in 2018 with two challenges to solve ​

• Enable marketing customers with high quality, intuitive, and actionable insights
• Help customers develop Power BI visuals in matter of minutes against days ​

Today, we are delivering high quality marketing insights to our marketing customers by bringing together deep marketing domain knowledge, marketing platform expertise and 20+ years of data and analytics experience.​

Our product, PBIVizEdit, has 400+ licensed customers ranging from having a few employees to Fortune 500 companies. Both start-ups and established business benefit from our product exactly our mission we started with.​

The Opportunity

We are looking for a passionate Marketing Lead to join our growing team.
Reporting to the CEO & CSO, you will play a key role in executing our marketing strategy.

What You'll Do

• Drive our marketing end to end - both planning and execution
• Create a marketing plan for the product sales growth, get approval for budget and timelines, and then implement the plan
• Market research for competitor's products and customer demands
• Achieve growth through effective campaigns in target channels LinkedIn, social media, search, content marketing, affiliate/influencer marketing etc
• Identify and hire a small internal team, freelancers, small agencies, contractors and manage them
• Track and analyze key marketing performance metrics to drive results.

Who You Are

• 4-10 years of experience in marketing - demand gen, preferably for US markets
• Experience in marketing on LinkedIn platform using various content options
• Experience in defining customer segments, personas, targeting and positioning
• Experience in managing external agencies and contractors
• Demonstrated results in running successful marketing campaigns targeting conversions and awareness

Attitude

• A go-getter with a problem-solving mindset and a "roll-up-your-sleeves" attitude.
• A strong communicator, camera confident with excellent organizational, written, verbal and creative skills

Nice to have

• Measure results with Google Analytics (GA4)

Why Join Us?

At Yavda we believe in fostering an environment where innovative thinking is celebrated, and employees are encouraged to push boundaries. At Yavda, we prioritize creating a workplace that is not only productive but also enjoyable and supportive. We don't just offer a job we offer an experience! Here's what you can look forward to:

• Career Growth: Play a key role in shaping and leading a high-growth market for a recognized brand.
• Attractive Pay
• Reporting directly to the CSO
• Improve your marketing skills from a seasoned product marketer who managed a $100M business unit for a Fortune 500 company
• 22 paid annual leaves (versus the industry standard of 15)

If you're ready to bring your creativity, passion and expertise to a company that's making a difference, we'd love to hear from you!

If you have read up-to this, please email 'recruit@pbivizedit.com' with the subject line - read the full post for marketing lead. Apply today and tell us why you're the perfect fit for Yavda.