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WN Infotech

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409 WN Infotech Jobs

Content Monetization Specialist

WN Infotech

2-4 years

Noida, Pune, Gurgaon / Gurugram + 1 more

1 vacancy

WN Infotech

posted 1hr ago

Job Role Insights

Key skills for the job

Digital Marketing Data Analytics SEO Social Media Marketing Google Analytics Content Management

+ 3 more

Job Description

Job Summary

We are seeking a skilled and innovative Content Monetization Specialist to join our dynamic team. This role is essential for developing, implementing, and optimizing strategies that drive revenue from content. The successful candidate will be responsible for identifying and utilizing various monetization avenues, ensuring that content is effectively leveraged for business growth while maintaining a positive user experience. This position requires a strong understanding of digital marketing trends, analytics, and revenue generation strategies within content-driven platforms.

Your Role and Responsibilities

Develop and execute content monetization strategies across various digital platforms, ensuring maximum revenue generation without compromising the user experience.

Manage relationships with third-party vendors, advertising networks, and affiliate partners to expand monetization channels.

Conduct detailed performance analysis and regularly optimize content strategies based on key metrics such as click-through rates, conversion rates, and engagement.

Collaborate with editorial and marketing teams to create content that is both engaging and monetizable.

Monitor industry trends and new opportunities for monetization, adapting strategies to stay competitive.

Implement A/B testing and other performance optimization techniques to improve revenue outcomes.

Generate regular reports detailing performance metrics, trends, and actionable insights.

Manage ad placements, affiliate programs, and subscription models to ensure maximum profitability.

Collaborate with cross-functional teams to integrate monetization strategies into existing content workflows.

Provide guidance and recommendations for optimizing content for better search engine ranking and higher monetization potential.

Required Technical and Professional Expertise

Strong understanding of content monetization methods, including display ads, affiliate marketing, subscription models, and sponsored content.

Proficiency in digital marketing tools such as Google Analytics, AdSense, and social media advertising platforms (Facebook Ads, Google Ads, etc. ).

Ability to analyze data and generate actionable insights to drive continuous content optimization and revenue growth.

Familiarity with SEO best practices, content management systems, and CMS platforms.

Expertise in A/B testing and performance analysis tools.

Knowledge of industry trends and emerging digital monetization strategies.

Excellent communication and collaboration skills to work with cross-functional teams effectively.

Ability to prioritize and manage multiple tasks and projects simultaneously.

Qualification & Experience Required

Bachelor s degree in Marketing, Business, Communications, or a related field.

Minimum 2-4 years of experience in content monetization, digital marketing, or a related field.

Proven track record of successfully implementing content monetization strategies that lead to increased revenue.

Experience in working with content management systems and analytics tools.

Previous experience in managing advertising campaigns or partnerships will be an advantage.

Strong analytical skills with a data-driven approach to decision-making.

Prior experience in e-commerce, media, or digital publishing industries is a plus.

Employment Type: Full Time, Permanent

Read full job description

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