Senior Manager - Marketing & Branding (7-12 yrs)

Senior Manager - Marketing & Branding

- This role is responsible for Brand Communications and support in an event calendar replete with India and SAARC activities which would help in getting additional mileage towards the Incredible India project.

- Implement monitor and analyze brand and marketing activities against goals to ensure optimum generation of revenue.

- Task Profile (Individual duties, assignments and responsibilities required of the position.

- Support in strategies and plans which identify marketing opportunities, direct marketing, and brand communications.

- Support by planning and executing internal and external events in support of brand positioning in sync with the brand.

- Manage content , flow and quality of all outbound communications with central marketing and branding team including web sites, newsletter programs, print, sales materials and client/sales messaging etc.

Requirements Profile (Competencies, skills, abilities, experience, education necessary):

Competencies:

- Leadership Skills

- Business Skills

- Coaching Continuous Improvement

Interpersonal Skills:

- Customer Service Orientation

- Planning and Organizing

Teamwork/Collaboration Personal Attributes:

- Displaying Values Intellectual Capacity

- Communication Skills Valuing Diversity & Inclusion Initiative

Skills & Abilities (Note: Depth of understanding required by position determined by matrix):

- Extensive verbal and written communication skills; ability to relate and interact with a variety of audiences.

- Ability to handle multiple tools in a fast-paced, intense, changing environment.

- Ability to plan and manage the performance of a group of services consisting of diverse activities by people utilizing a variety of tools and processes.

- Ability to utilize process management techniques and provide leadership to the function through the Leadership System.

- The above duties, tasks and requirements may be supplemented occasionally at the discretion of the supervisor.

- Skilled in Change Management, marketing and strategic aspects of the business

- Able to leverage people, processes, and technology to accomplish service, quality, and function goals.

Education & Experience:

- MBA/Bachelor degree

- 7 to10 yrs experience in marketing and strategic initiatives

Supervision (Type & degree of staff responsibilities, e.g., selection, performance appraisals, pay determination, etc.):

- Minimal supervision.

- Mentors less experienced staff in the organisation

- Work Environment (Expected working conditions, physical effort required & approximate amount of travel.)

- Professional/technical office.

- National travel.