Business Development Executive

Job Description: Business Development Executive
COMPANY PROFILEVarun Beverages Limited is an Indian company that manufactures, bottles and distributes beverages. one of the largest franchisee of PepsiCo in the world (outside USA). The Company produces and distributes a wide range of carbonated soft drinks (CSDs), as well as a large selection of non-carbonated beverages (NCBs), including packaged drinking water sold under trademarks owned by PepsiCo. PepsiCo CSD brands produced and sold by VBL include Pepsi, Diet Pepsi, Seven-Up, Mirinda Orange, Mirinda Lemon, Mountain Dew, Mountain Dew Ice, Seven-Up Nimbooz Masala Soda, Evervess, Sting, Gatorade and Slice Fizzy Drinks.
PepsiCo NCB brands produced and sold by the Company include Tropicana Slice, Tropicana Juices (100%, Delight, Essentials), Nimbooz, as well as packaged drinking water under the brand Aquafina.
The company was incorporated in 1995 as a subsidiary of RJ Corp. As of 2019, Varun Beverages is PepsiCo bottler in 27 states and 7 union territories.
Please follow www.varunpepsi.com for more details
ROLE BASIC INFORMATIONDepartmentSalesReporting ToAM- BDRoleBDENo. of Direct Reports0GradeM01/M02LocationIndore
ROLE SUMMARY
The incumbent shall be responsible for establishing, strengthening & managing HORECA / Institutional sales and Modern Trade sales operations to successfully support unit’s growth and profitability.

KEY RESPONSIBILITIES/ ACCOUNTABILITIES

• Handle B2B sales to various Modern Trade Accounts.
• Co-ordinate with traditional trade team to ensure stocks at the local stockist and distributors.
• Build business by identifying and selling prospects; maintaining relationships with existing accounts.
• Sell products by establishing contact and developing relationships with prospects (stores).
• Mentor and guide merchandisers for merchandising of products at the counters/accounts.
• Ensure racks are fully stocked.
• Contribute to team effort by accomplishing related results as needed.
• Achieve Targeted Sales to earn incentives.
• Ensure follow up on POs.
• Ensure fill-rate is min 90% against the POs.

KNOWLEDGE & EXPERIENCEKNOWLEDGEMinimum Qualification

• Master’s degree in Sales/Marketing
• Bachelor’s degree in any field

Language Skills

• Written and Spoken English is essential

Computer Skills

• Basic knowledge of MS Office Suite (Word, Excel, PowerPoint, Outlook etc.)

EXPERIENCEYears of ExperienceA minimum of 4 years of experience with at least 2 years in a similar roleNature of ExperienceExperience in Sales Management/FMCG Sales/ HORECA Sales/ Institutional Sales/ Key Accounts