Digital Marketing Executive

As a Marketing Executive at V+S Design Partners, you will be responsible for developing and implementing online marketing strategies to promote our services and engage with international clients.
The role of digital marketing executive involves the creation, execution, and supervision of marketing initiatives across different digital platforms to promote a company's products or services, while reaching out to clients from various countries, requiring strong command over English, interpersonal skills and cultural sensitivity.
Businesses that want to increase their online visibility, drive leads, boost sales and stay competitive in the digital landscape require the expertise of a digital marketing executive.
They employ various tools and techniques to create engagement and drive traffic to companys website and boost sales. Work of digital marketing executives also include conducting market research to understand consumer behaviour, optimise website content for increasing organic visitors, and analyse campaign performance data metrics to drive sales.
Other common job titles to identify digital marketing executives are digital marketing managers or digital marketing specialists.
Roles and Responsibilities
Assist the team in the development of the overall digital marketing strategy
Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, social media, Email, Mobile, Display)
Manage and maintain the companys owned media including websites, mobile apps, and email/CRM software
Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
Manage social media marketing campaigns
Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
Manage SEO campaigns
Create and implement inclusive digital marketing strategies by utilising different digital mediums and setting measurable KPIs.
Collaborate with other teams (like content, sales, and customer service) to ensure cohesive and effective marketing campaigns.
Manage digital campaigns, monitor performance reports, analyse data, and make data-driven recommendations.
Optimise website performance, including organic traffic, bounce rate, and conversion rates to improve user experience and drive lead generation.
Conduct market research and competitive analysis to identify industry trends and new growth opportunities.
Create and curate social media campaigns, including content creation, publishing, and community management.
Manage and optimise PPC campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
Analyse digital marketing analytics reports and share insights with the team to develop optimization plans
Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

Qualifications and Skills required
Must have Software skills: Photoshop with graphic design skills, Video creation/ editing using popular software with voice.
Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media.
Experience with web analytics tools like Google Analytics and Search Console.
Knowledge of website CMS and marketing automation tools.
Proficiency in developing and overseeing email marketing initiatives.
Familiarity with UI/UX design principles and website design best practices.
Excellent communication, presentation and interpersonal skills; fluency in English language.

Locaiton : - Work from Home