Content Creator / Strategist For Social Media

As a Creative Content Strategist, you will be responsible for creating and executing innovative content across multiple digital platforms to engage target audiences and enhance brand visibility. Working closely with the marketing/sales team, you will drive campaign ideation, content creation, being important member of social media team.

Role & responsibilities

• Content Strategy Development: Design and implement creative content strategies across platforms such as social media, blogs, websites, and ads to drive engagement and brand awareness.
• Campaign Ideation: Partner with marketing teams to develop fresh, compelling content ideas that resonate with diverse target audiences.
• Performance Tracking: Continuously monitor and evaluate content effectiveness, making data-driven adjustments to optimize performance and outcomes.
• Content Research: Stay updated on industry trends, audience behaviour, and competitor strategies to inform and evolve content planning.
• Keep an eye for detail: Must have a habit of paying attention to the details to

Preferred candidate profile

• Exceptional skills in writing, editing, and storytelling with a creative flair.
• Ability to generate innovative content ideas.
• Strong command over content writing/copywriting skills, collaboration skills
• Understanding of SEO, social media marketing, and content marketing strategies & measurement tools.
• Proven experience (5+ years) as a Content creator or similar role.
• Post-Graduate/graduate in mass communications/Journalism / English literature / Digital Marketing