Uncia Technologies - Senior Marketing Manager (6-7 yrs)

About the company:

We are a young enterprise application software product company addressing NBFCs and Banks with a suite of pure play SaaS products in the Lending space.

UNCIA was formerly known as ThemePro Technologies Private Limited, effective Aug '23.

This rebranding signifies not only a change in our visual identity but also reflects the evolution of our company and symbolizes our future.

Renamed as UNCIA in Oct '2020, we offer comprehensive suite designed to meet the everchanging customer requirements focused primarily in Lending, which are; SME Lending, Home Finance & Supply Chain Finance.

We have clientele comprising more than 20 Banks& NBFCs, with a track record of delivering significant results and implementing go-tomarket strategies.

About Us:

Uncia is currently in a growth phase, which presents us with exciting opportunities, with a team strength of close to 200 members and continuously growing.

At the same time, we remain small enough to disrupt the industry.

Uncia boasts of a formidable and referenceable client list across NBFCs where it has achieved unprecedented success in quick GTM with its innovative product and delivery models.

Uncia has successfully deepened its relationship and product portfolio with all its clients, today become a brand to reckon with when it comes to replacing legacy LOS and LMS platforms across Banks and NBFCs.

You will work closely with the leadership team, the Chief Business Officer & Sales Team to drive the next phase of all marketing efforts in India & international markets.

The CEO & the founding team is a group of seasoned professionals with a proven track record of building organizations ground up.

We pride ourselves on being a lean and flat organization, where each team member rolls up their sleeves to get things done.

Our focus is on providing a consistent and empowering experience for all our employees and those we hope to hire.

If you are a highly motivated individual with a passion for driving innovative solutions in the BFS sector, we invite you to join our team and make a significant impact in the rapidly evolving world of Fintech.

Job Description:

Role: Senior Manager - Marketing.

Location: Chennai (WFO).

Experience: 6+ years.

Responsibilities:

- Develop deep market, customer & user insight to develop insights into the entire software product portfolio.

- Create product marketing materials (first call pitch deck, data sheets, demo storylines, product value proposition decks, marketecture diagrams etc.) to communicate the product benefits to specific audiences.

- Use customer research and feedback from product and sales teams to develop customer personas.

- Develop go-to-market strategies for new product features in collaboration with the sales and product leadership team.

- Track and report relevant metrics that measure the effectiveness of the marketing strategy campaigns, and initiatives, and analyze performance for insights.

- Set and own growth goals, and report on progress and learnings to leadership teams.

- Develop use case content along with business & delivery teams, liaise with clients and jointly publish them for effective outreach and create new leads / opportunities for growth.

Requirements:

- Master's in business/marketing or related discipline will be preferred.

- Excellent presentation skills and mastery in creating narratives.

- 6-10+ years of working in marketing communications, and product marketing experience, preferably in enterprise SaaS in the Financial or Banking domain.

- Demonstrated experience in enterprise marketing in a B2B setting, Experience presenting to senior Leaders, Customer Executives and Analysts.

- Creative, resourceful, and detail-oriented, with a result-driven ability to independently oversee multiple projects simultaneously.

- Proactive problem solver and motivated self-starter with strategic growth expertise.

Note: Looking for immediate or Max 30 days joiners.

Benefits:

- A dynamic and inclusive work environment where your contributions directly impact the company's success.

- Health insurance coverage.

- Diversified workforce.

- Flexible working hours.

- ESOP's & Other benefits.