Burma Burma - Senior Manager - Marketing (6-8 yrs)

Senior Manager - Marketing

Company Description:

Burma Burma Restaurant & Tea Room in Parel is the leading Pan India specialty Burmese cuisine restaurant and tea room, bringing robust flavors and intriguing dishes from Burma to the table. Founded by childhood friends Chirag Chhajer & Ankit Gupta, it celebrates Burmese culture, taste, and cooking styles with 13 restaurants and delivery kitchens across the country.

Role Description:

- This is a full-time on-site role for a Senior Marketing Manager at Burma Burma Restaurant & Tea Room in Parel.

- The Senior Marketing Manager will be responsible for overseeing marketing strategies, campaigns, and initiatives to promote the unique Burmese culinary experience offered by the restaurant.

Responsibilities:

- Develop and implement quarterly marketing strategies across digital, offline, and experiential channels.

- Create campaigns that share the rich Burmese heritage behind our brand.

- Lead and mentor the marketing team to deliver impactful campaigns.

- Oversee digital strategy, leveraging Meta platforms (Facebook, Instagram), Google Ads, and data analysis to optimize results.

- Conceptualize innovative marketing initiatives for product launches, collaborations, and special events.

- Manage media relations, PR, and events to promote the brand.

- Manage budgets and provide timely reporting on campaign performance and future recommendations.

Qualifications:

- 6+ years of marketing experience in the lifestyle sector, preferably in F&B or hospitality.

- Proven expertise in digital marketing, brand storytelling, and campaign execution.

- Strong analytical skills with a deep understanding of data and performance metrics.

- Ability to craft culturally resonant marketing strategies and creative campaigns.