Social Media Specialist

DUTIES:

Develop, implement and manage our social media strategy

Define the most important social media KPIs

Manage and oversee social media content

Measure the success of every social media campaign

Stay up to date with the latest social media best practices and technologies

Use social media marketing tools

Work with copywriters and designers to ensure content is informative and appealing

Collaborate with Marketing, Sales and Product Development teams

Communicate with industry professionals and influencers via social media to create a strong network

Perform research on current benchmark trends and audience preferences

Design and implement a Social Media strategy to align with business goals

Suggest and implement new features to develop brand awareness, like promotions and competitions

SKILLS & EXPERIENCE

2+ years of social media marketing experience (prefer to have account management experience).

Experience including but not limited to Facebook, LinkedIn, Google+, Google Communities, Twitter, Flickr, YouTube, Pinterest, and more.

Knowledge of social media and analytics software (Hootsuite, Raven Tools, Google Analytics, Facebook Insights, etc.).

Working knowledge of social media paid advertising campaigns including Facebook, Instagram, Linkedin, and Twitter.

Ability to blog about social media on Thrillophilia website based on research, experience, and relevant social media news.

ADDITIONAL CONSIDERATION FOR

Strong understanding of user-generated content management, content marketing, and reputation management.

Strong, professional written and verbal communication skills.

Strategic content creation and excellent writing skills.

Ability to work independently and in a team environment.

Exceptional time management skills including the ability to handle multiple clients with
changing priorities.