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Social Media Specialist
Coingape
posted 1mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Develop and implement an effective social media strategy aligned with CoinGape s brand and goals.
- Create and maintain a social media content calendar to ensure consistent posting.
- Experiment with different content formats, including text, images, videos, and live streams, to maximize reach and engagement.
- Collaborate with the editorial team to create engaging and shareable content tailored to each platform.
- Design and post basic graphics using tools like Canva or Adobe.
- Produce and manage multimedia content, including short videos, infographics, and reels.
- Actively monitor, respond to, and engage with followers across platforms.
- Foster community engagement in crypto-related forums, groups, and communities.
- Leverage trending topics and hashtags to boost engagement and visibility.
- Analyze social media performance using tools like Google Analytics, Hootsuite, or Sprout Social.
- Track KPIs, including follower growth, impressions, reach, views, likes, and comments.
- Use insights to refine strategies and improve future campaigns.
- Work closely with the SEO and content teams to ensure seamless alignment of social media efforts with broader marketing goals.
- Stay updated on emerging social media trends, tools, and best practices.
- Brainstorm and implement new initiatives to enhance brand visibility and audience engagement
- Proven experience in social media management and digital marketing.
- Background in journalism or related fields is preferred.
- Familiarity with tools for analytics and content creation.
- Basic knowledge of graphic design tools (e.g., Canva, Adobe Spark).
- Basic Understanding of AI tools for enhancing the content.
- A strong understanding of the crypto and blockchain industries is a plus.
- Excellent communication, organization, and time-management skills.
- Be Part of an Award-Winning Crypto Platform
- Opportunity to work with a growing brand in the Crypto media space.
- Collaborative and innovative work culture.
- Competitive compensation and benefits.
- Global Team & Culture
- Career Growth Opportunities
Employment Type: Full Time, Permanent
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