Key Responsibilities: -Develop innovative short-form content across various platforms, including social media posts, videos, blogs, stories, and infographics. -Keep the brand narrative at the core of your content, ensuring alignment with our mission, values, and overall strategy. -Stay on top of the latest digital trends and incorporate them into content strategies to drive engagement and relevance. -Work closely with the marketing team, contributing ideas, and ensuring cohesive execution of content across campaigns. -Monitor content performance metrics and use data insights to continuously refine and improve engagement rates. -Actively participate in brainstorming sessions and take ownership of execution from ideation to delivery.
Experience & Skills Required: -3 to 5 years of experience in short-form digital content creation for platforms like social media, blogs, and videos. -A creative mindset with a talent for storytelling and conceptualizing content that resonates with diverse audiences. -A strong understanding of social media platforms, digital content strategies, and current trends. -Excellent communication and collaboration skills, with a proactive and energetic approach to work. -Familiarity with performance analytics tools and the ability to interpret and act on data insights.