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216 Swiggy Jobs
Manager - Copy
Swiggy
·
5-8 years
₹ 3.15 - 17.2L/yr (AmbitionBox estimate)
Bangalore / Bengaluru
1 vacancy
Manager - Copy
Swiggy
posted 4hr ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Observe and understand how people behave, how homes work and what it means to create memorable, quirky and impactful - videos, postcards, merchandising, emailers, push notifications, print ads etc.
- Think and research about every product we want to sell and what it means to our target audience. Insights come first!
- Question every brief, line and creative. From can the brief be better? to does this line align with our brand? . How else do we get the best work out!.
- Experiment with approaches, insights, ideas in every asset they work on - no matter how big or small. (Push notifications are crucial too!).
- Ideate for a range of requirements. We want you to be able to come up with lines and campaigns!.
- Write, backspace, rewrite! All to perfectly craft the story behind our products, while, of course, meeting timelines.
- Refine creatives and communication with the help of performance-related data..
- Build and own the crafting of brand tonality, treatment, voice, and its expression in marketing communication.
- Manage clients and stakeholders expectations and deal with escalations if any.
- Industry professional with experience working on multiple national brands either on advertising side or client side.
- Worked on multiple campaigns, outlining ideas, writing long and short form copy and converting it into campaigns.
- Written scripts that have gone into production and been released.
- Ability to evaluate both copy and art, with a focus on copy.
- Ability to handle diverse stakeholders and facilitate constructive discussion with candor.
- Experience working with large ATL campaigns.
- Large body of work across digital, video, outdoors and print.
- Masters from a reputed arts school
Employment Type: Full Time, Permanent
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What people at Swiggy are saying
Rating based on 22 Manager
reviews
Anonymous · Administration & Facilities
in Bangalore / Bengaluru
Good Culture, get to work with Smartest of people
- Company culture - Good
Poor pay for some folks
- Salary - Poor
Manager salary at Swiggy
What Swiggy employees are saying about work life
Swiggy Benefits
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