Role not for you, but know the perfect person for itRefer a friend, and make Rs 10K if successfully placed :) Refer Earn!
Responsibilities:
Brand Product Positioning: You will be responsible for understanding the vision for the brand product offering and curating sharp visual messaging design direction to position the offering. Work with the internal stakeholders to sharpen the vision work with external partners to be able to execute best-in-class communication.
Design Strategy: Participate in consumer research efforts to be able to convert the insights into strategic communications. Experience understanding of all digital marketing channels (performance, retention, influencers, social media, website, etc) and how to strategize for sales-based content vs. brand-building efforts.
Designing: Work from creative briefs to develop executions for web, digital, and offline marketing activities.
Ensure design requirements are met in adherence with product/project guidelines.
Keeping up-to-date with industry developments and contributing to innovation.
Create best-in-class layouts and visuals that support and reinforce business objectives while partnering with business/marketing teams to ensure that designs meet brand and business needs.
Ideation Experimentation: For small big campaigns, across all digital channels
Should be able to create shoots from scratch visualize to till execution, while working with production houses
The role is primarily for digital branding work but may extend to some offline work as well.
MUST HAVES:
Minimum 3 years in visual strategy designing
Experience across all digital platforms
Capability to maintain, define follow the totality of the brand.
Works well with internal external stakeholders
Strong expertise in handling lifestyle brands OR technical apparel
Passionate obsessed about content creation, and a stickler for details