Area Sales Manager (ASM) Electrical Goods & Home Appliance

New Business Development: - Exploring new markets and generating new business leads - Pursuing new leads and leading it to closures - Leads to be generated through references - Identify potential prospects and contact them so as to generate new accounts locally and internationally. Sales Strategies : - Support to Management on defining Sales strategies - Tracking the business growth - Defining Sales targets and plans Marketing Research : - Potential market information to be generated

- Competitors research - Pricing market analysis - Research on new areas to be tapped Other Responsibilities : - Client Feedback process - Support in marketing Strategies - Signing up new Merchants - Relationship Building Sales MIS and Documentation : - Maintain a Daily MIS report along with other weekly reports to track the Business activities - Prepare action plans and schedules to achieve specific targets Target Industries : Retail, Dealers, Hotels etc.

Job Responsibility :

• Effective and efficient leader to perform under difficult environment.
• Responsible for Retail Sales in Assigned Area.
• Finding the Distributors.
• Appointing the Sub Dealer and Retailors under the Distributors.
• Increasing the Brand Visibility.
• Brand Promotion.
• Improved business growth of Sterling Product in Various areas.
• Organising Electrician meets on a regular intervention at Distributor and Dealer points.

• The primary purpose of the position is to deliver accelerated and profitable business growth Via Channel and retail Sales
• To handles sales for Electrical Goods, lighting products & Luminaries (Electrical/FMEG/ Wires & Cables Industry/Home Appliances Industry) through Chanel and retail sales.
• Appointing & monitoring Channel Partner, Dealer network & to handle sales Distributors in assigned location.
• Handle Assigned territory, achieve budgeted Sales target Through Channel & Retail sales
• Promoting new products and any special deals in the assigned location.
• Builds market position by locating, developing, defining, negotiating, and closing business relationships.
• Should be a strong strategy planner, innovative thinker, and doer
• Keep track of competition activity in the market i.e. Competitor Mapping.
• Customer Relationship management with Dealer, retailers and CNF.
• Managing the existing share of business.
• Sales forecasting and control.
• Preparation / designing of Sales / Collection Budget for the State Product / Territory wise looking into organizational (product) strength and Market Potential.
• Managing complete business operations inclusive of total turnaround with accountability for profitability & executing pre-designated targets in given time frame.
• Strategizing short / long term business directions to ensure maximum profitability in line with organizational objectives.

Requirements

• Any Graduate/ Undergraduate who can handle channel Sales & retail sales.
• Able to cultivate lasting relationship with key decision makers.
• Interpersonal skills and skilful organization of tasks; ability to work with little or no supervision.
• Good negotiation skills
• Confidant personality
• Fresher s can also apply