Digital Marketing Specialist

Roles and Responsibilities

• Develop and execute digital marketing strategies across various platforms, including Google AdWords, Facebook Ads, LinkedIn Ads, Instagram, and influencer marketing.
  
• Manage PPC campaigns using Google Ads and Meta Ads to achieve targeted audience reach.
  
• Monitor campaign performance using Google Analytics and provide regular reporting insights to stakeholders.
  
• Collaborate with cross-functional teams to develop comprehensive marketing campaigns that align with business objectives.
  

Desired Candidate Profile

• 1-4 years of experience in digital marketing or a related field.
  
• Strong understanding of digital advertising principles, online branding, social media marketing, and influencer marketing.
  
• Proficiency in creating compelling ad copy for various formats (e.g., Facebook ads) and ability to write effective landing page copy.