Soho Square Solutions - Demand Generation Specialist (2-4 yrs)

Location: Permanent Work from Home/ Remote.

Work Hours: 6:30PM to 3:30AM (IST).

Position Type & Duration: Permanent.

Location: India (100% Remote).

Job Title: Demand Generation Expert (Clay/Expandi/Phantombuster Automation).

About Us:

- Soho Square Solutions is a consulting firm specializing in financial services with expertise in Risk Management, Compliance, Data, IT Audit, Accounting & Finance, Technology (Cloud Migration, API development), and Operations.

- We pride ourselves on our unique ability to blend technical and functional expertise, with a strong focus on neurodiverse talent.

Job Overview:

- We are seeking a results-driven Demand Generation Expert with extensive experience using Clay/Expandi/Phantombuster automation.

- The candidate will play a critical role in building and executing our lead generation strategy, particularly in financial services and technology sectors, to drive B2B sales.

- If you're passionate about data-driven marketing, prospecting, and lead nurturing, and have a knack for automation tools, we'd love to hear from you.

Key Responsibilities:

- Design, implement, and optimize Clay/Expandi/Phantombuster automation workflows for lead generation.

- Identify and segment target audiences within financial services and technology sectors.

- Develop and execute multi-channel outreach campaigns (email, social media, etc.

- Generate high-quality leads that align with Soho's service offerings.

- Collaborate with the sales team to ensure smooth lead handover and follow-up processes.

- Analyze and report on campaign performance metrics, making data-driven improvements.

- Stay up-to-date with the latest trends and best practices in lead generation and automation.

Qualifications:.

- Proven experience as a Demand Generation Specialist or similar role.

- Expertise in Clay/Expandi/Phantombuster automation, with a strong portfolio of implemented campaigns.

- Deep understanding of B2B lead generation strategies, particularly in financial services and technology sectors.

- Excellent analytical skills with the ability to interpret data and make actionable recommendations.

- Strong communication and collaboration skills, comfortable working in a remote team.

- Familiarity with CRM systems and lead tracking tools.