Strategy Manager to CEO - Rural Business Lending (4-10 yrs)

- Assist CEO in developing strategy for Rural Business lending

- Identify new areas of growth in category expansion contributing to a new revenue line.

- Restructuring the business model by cost optimization of one vertical, and identifying growth opportunities in new vertical

- Designed market-entry program, strategy, Competitor benchmarking

- Set up the implementation of the sales process and CRM of the new vertical

- Stakeholder management and investor relations

- Marketing analytics and product-business analytics for cross-selling

- Collaborated with a cross-functional team for product integration, operations, marketing campaign

- Defining 5-year targets on portfolio mix by detailing product policy & channel strategy

- Candidate with 3 yrs of experience in NBFC/Bank into Strategy role (MD, Chairman, Director office )