Channel Sales Head/ VP Sales (Printers, Hardware)AIDC products

Job Location

Mumbai, Vashi

Qualification

Any Graduate / BE / MBA Preferred

Experience

15-25 years of recent relevant experience in a similar industry

Industry

IT Peripherals / IT automation (Self-serving kiosks, Digital Signages,

POS terminals, AIDC/Thermal/Barcode Printer Sales, Industrial

Printers)

Key Function

Sales and Business Development (This is a field sales role).

Enterprise Sales/Corporate Sales ( this is not a work/operate from home

role)

Product Range

Primary Product range: Corporate kiosks, Digital Signages,

industrial printers, barcode/label printers, Line Printers, Heavy-duty

Dot Matrix Printers, POS terminals, etc.

Secondary products AIDC products (Thermal Receipt and

Barcode/Label Printers), Passbook Printers, Scanners etc.

Role & responsibilities

Develop and execute Channel Sales Strategies to drive Business growth, Revenue,

and Market penetration.

• Establish, nurture, and manage high-value Distributors, Dealers, and Channel

Partners across multiple geographies for IT Consumables,IT Peripherals (Hardware,

& AIDC products).

• Work closely with Cross-Functional Teams including marketing, operations, and

product development to align sales strategies.

• Provide visionary leadership to the sales team, ensuring High performance,

Motivation, and Goal achievement.

• Define and implement High-Impact partner programs and incentive structures to

maximize engagement and sales.

• Monitor Market Dynamics, Competitor activities, and emerging trends to ensure

competitive advantage.

• Drive P&L accountability, Revenue Forecasting, and Strategic Business Planning.
• Leverage Data Analytics and Sales Intelligence to optimize performance and improve

decision-making.

• Address Partner concerns, Resolve conflicts, and Enhance overall Channel Efficiency.
• Spearheaded geographic expansion and new business development within the

hardware and consumables sector.

Preferred candidate profile

18 to 20 years of experience in Channel sales, Distribution Management, or B2B

sales, preferably in Hardware or Consumables.

• Proven ability to Develop and Manage Distributor networks effectively.

• Strong Negotiation, Communication, and Interpersonal skills.

• Experience in P&L management, Revenue Forecasting, and Sales Planning.

• Ability to Analyze Sales data and derive actionable insights.

• Willingness to Travel extensively for Partner meetings and Market Development.