Publication Sales

Key Responsibilities:

1. Sales Strategy and Planning
   
• Develop and implement strategic sales plans tailored to Rajasthan Patrikas publications.
• Identify and capitalize on market opportunities within regional, national, and niche markets.
• Prepare and manage sales budgets, forecasts, and performance reports.
2. Client Relationship Management
   
• Build and nurture relationships with advertisers, distributors, and institutional clients.
• Expand the client base by identifying and acquiring new partners and advertisers.
• Negotiate contracts, pricing, and partnership terms.
3. Team Leadership and Development
   
• Recruit, train, and manage a high-performing sales team.
• Set individual and team performance objectives and monitor progress.
• Motivate the team to achieve and exceed sales goals while fostering collaboration.
4. Market Analysis and Promotion
   
• Conduct in-depth market research to understand audience preferences and competition.
• Collaborate with editorial and marketing teams to develop targeted promotional campaigns.
• Represent Rajasthan Patrika at industry events, trade fairs, and conferences.
5. Operational and Reporting Responsibilities
   
• Monitor sales performance metrics and ensure alignment with company goals.
• Ensure seamless coordination with production, distribution, and finance teams.
• Provide regular updates and actionable insights to senior management.

Qualifications and Skills:

1. Education
   
• Bachelor’s degree in Business Administration, Marketing, Sales, or a related field (Master’s degree preferred).
2. Experience
   
• Minimum of 7-10 years in sales, with at least 3 years in a leadership role within the media or publishing industry.
• Proven track record of driving revenue growth and managing key client accounts.
3. Skills
   
• Strong leadership and team-building abilities.
• Excellent negotiation, communication, and interpersonal skills.
• Analytical thinking with expertise in sales data interpretation and strategy formulation.
• Proficiency in CRM tools and Microsoft Office Suite.
4. Attributes
   
• Results-oriented with a proactive and innovative approach.
• Strong understanding of regional and national media landscapes.
• High level of organizational and time management skills.

Key Performance Indicators (KPIs):

• Achievement of quarterly and annual sales targets.
• Expansion of advertiser and distributor network.
• Growth in readership and market penetration.
• Team performance and development metrics.