Head Media and PR - A Reputed University

Key Responsibilities

Strategic Media and PR Planning

1. Develop and implement a comprehensive media and PR strategy aligned with the university's vision and goals.
2. Identify opportunities to promote the university's academic programs, research initiatives, achievements, and events.
3. Monitor and analyze trends in higher education and public perception to refine communication strategies.

Media Relations

1. Build and maintain strong relationships with local, national, and international media outlets.
2. Serve as the primary spokesperson for the university and manage media inquiries effectively.
3. Draft press releases, media kits, and other communication materials to ensure consistent messaging.
4. Collaborate with the digital marketing team to ensure impactful online presence through social media, blogs, and other digital platforms.

Brand Management

1. Oversee the universitys branding and ensure consistent messaging across all channels.
2. Collaborate with internal departments to align PR activities with academic and institutional goals.
3. Lead crisis communication efforts, ensuring timely and effective responses to safeguard the university's reputation.

Event Management and Public Engagement

1. Plan and execute high-profile events, press conferences, and media briefings.
2. Coordinate with academic and administrative teams to highlight milestones, research outcomes, and community outreach programs.
3. Represent the university at public forums, conferences, and industry events.

Stakeholder Communication

1. Develop and maintain relationships with key stakeholders, including alumni, corporate partners, and government agencies.
2. Prepare and present periodic reports on media performance, PR activities, and brand perception to the university leadership.

Qualifications and Skills

• Educational Background: Master’s degree in Mass Communication, Public Relations, or in related field.
• Experience: Minimum of 15-20 years in media relations, public relations, or strategic communications, preferably in the education or corporate sector.
• Skills:
• Exceptional verbal and written communication skills.
• Strong network with media professionals and influencers.
• Proven expertise in crisis management and brand strategy.
• Ability to work collaboratively with diverse teams and manage multiple projects.
• Proficiency in digital media tools and analytics.

Qualities seeks:

• A stable employment history with demonstrated long-term contribution in previous roles.

• Demonstrate a high degree of professionalism, discipline, and ethical work practices.
• Ensure confidentiality, reliability, and accountability in all technical operations.
• Maintain stability and consistency in job performance and deliverables.