Brand Marketing - B2B - Conglomerate (10-12 yrs)

We are currently hiring for Renowned Multinational Conglomerate.

Position: Brand Marketing - B2B.

Location: Vikhroli, Mumbai

Experience: 10+ Years.

Industry: Manufacturing/Construction.

Education: Post Graduate or Graduate degree, MBA with specialization in Marketing.

Job Description:

- Create and execute Marketing strategy and communication to support the development and growth of business.

- Develop clear and compelling brand and communication strategies to drive brand awareness and recognition for GC, in line with Corporate guidelines.

- Develop and refine a comprehensive lead generation strategy for Construction Materials business.

- Plan, oversee and execute marketing campaigns across various channels, including digital, traditional and social media.

- Develop reliable and cost-efficient network of agencies and partners as well as optimize and track the marketing and communication budget in line with organization plan.

- Manage various marketing and creative agencies.

Requisite Qualifications:

- Minimum of 10-12 years of relevant experiences majorly in B2B marketing, with a proven track record in (but not limited to) Lead/Demand Generation, Data Analytics, Social Media, Branding & Communications, Consumer Behavior.

- Post Graduate or Graduate degree, MBA with specialization in Marketing.

- Preferred - Diploma or Degree in Civil engineering / Graduate with construction/building materials industry experience is a plus.

Requisite Experience:

- Experience in digital marketing including social media management is must.

- Must be proficient in MS Office.

- Have an affinity with technology and strong in using technology for marketing activities.

- Previous marketing / sales experience in product marketing.

- Preferred-Previous marketing / sales experience in building materials marketing is a plus.

- Knowledge of Salesforce (CRM) is a plus.