Digital Marketing Manager - Campaign Optimization (2-5 yrs)

- We are currently hiring for an Reputed Organization.

Position - Digital Marketing Manager - Campaign Optimization Specialist.

Location - Hyderabad.

Experience - 2-5 Years.

Job Roles and Responsibilities :

- Day-to-day hands-on management of campaign budgets.

- Manage and optimize paid search campaigns across various platforms to drive traffic and conversions.

- Conduct keyword research and analysis to identify opportunities for campaign improvement.

- Monitor and analyze campaign performance metrics to ensure goals are met and making data-driven decisions to enhance results.

- Collaborate with marketing teams to develop and implement strategies that align with overall business objectives.

- Staying up to date with industry trends and best practices to ensure campaigns are competitive and effective.

- Create landing pages that are optimized for conversion, ensuring a seamless user experience and maximizing campaign effectiveness.

Experience:

- 2 to 5 years of experience with Google Ads and Google Ads Editor.

- Experience with creating and deploying landing pages via platforms such as Lead pages, Un bounce, and Insta page.

- Proficiency in Microsoft Excel.

- Strong attention to detail and organizational skills.

- Up-to-date knowledge of industry trends and best practices in digital marketing.

- Able to work flexible hours as required by business priorities.

- Preferred technology experience: Google Ads, Microsoft Ads, Instapage, Excel, and Asana experience a plus.