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1 Meritto Product Marketing Manager Job
Product Marketing Manager
5-6 years
Kolkata, Mumbai, New Delhi + 4 more
1 vacancy
Product Marketing Manager
Meritto
posted 1mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
The Product Marketing Manager will spearhead initiatives to cultivate a vibrant community of brand advocates, enhance audience engagement, and amplify our certification program. Taking ownership of the product GTM strategy, this role will drive clear product positioning and messaging to differentiate our offerings in the market, ultimately leading to increased product adoption, upsell opportunities, and a thriving community. Key Responsibilities:
Product GTM :
- Develop compelling product positioning and messaging to set our products apart in the market.
- Craft and execute GTM strategies to market, upsell, and drive product adoption.
- Create impactful content, marketing materials, and ad copies, measuring the effectiveness of each initiative.
- Enhance NPS by gathering customer insights through surveys, interviews, and analytics tools.
- Conduct regular competitor analyses to inform differentiation strategies.
Lead Certification Program :
- Scale our Product Certification program by engaging the community, attracting new participants, and expanding program tracks.
Audience Engagement :
- Scale webinar properties by collaborating with internal stakeholders to curate relevant topics and source expert speakers.
- Manage the website to increase audience engagement, leveraging digital tools and optimising the sales funnel for enhanced conversion.
Business Team Enablement:
- Empower business teams with effective decks, materials, and resources to enhance engagement and conversion
Requirements
Qualifications :
- Bacheloror Masterdegree in Marketing, Business Administration, or a related field; Masterpreferred.
- Minimum 5 years of marketing experience with a proven track record in audience growth and community management.
Employment Type: Full Time, Permanent
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People are getting interviews at Meritto through
People are getting interviews through
(based on 13 Meritto interviews)
Job Portal
Referral
Walkin
Campus Placement
Recruitment Consultant
39%
15%
15%
8%
8%
15% candidates got the interview through other sources.
High
Confidence
?
High Confidence means the data is based on a large number of responses received from the candidates.
What Product Marketing Manager at Meritto are saying
Product Marketing Manager salary at Meritto
reported by
2
employees
with 4-5
years exp.
₹8.6
L/yr - ₹10.9
L/yr
51%
less
than the average Product Marketing Manager Salary in India
View more details
What Meritto employees are saying about work life
based on 146 employees
Strict timing
Monday to Friday
No travel
Day Shift
Meritto Benefits
View more benefits
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