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12 Omuni Jobs

CLM Lead

4-6 years

Gurgaon / Gurugram

1 vacancy

CLM Lead

Omuni

posted 8hr ago

Job Description

We are seeking a highly motivated and data-driven CLM Lead to join our growing team. In this role, you will be responsible for developing and executing a comprehensive customer lifecycle marketing strategy to maximize customer lifetime value and drive long-term growth. You will leverage a data-driven approach to optimize customer journeys, personalize experiences, and build strong customer relationships.
Roles and Responsibilities:
  • Develop and execute a comprehensive customer lifecycle marketing strategy across all channels (email, push notifications, in-app messages, SMS, social media).
  • Design, build, and optimize automated customer journeys using marketing automation platforms.
  • Personalize customer experiences based on individual behavior, preferences, and purchase history.
  • Conduct A/B testing and other experiments to optimize campaign performance and identify areas for improvement.
  • Analyze customer data to identify key segments, predict churn risk, & identify opportunities for cross-sell & up sell.
  • Track key metrics (e.g., customer lifetime value, churn rate, customer acquisition cost) and report on campaign performance.
  • Collaborate closely with product, engineering, and customer success teams to ensure a seamless customer experience.
  • Stay abreast of the latest trends in customer lifecycle marketing and emerging technologies.
Preferred Skills & Qualifications:
  • 2+ years of experience in customer lifecycle marketing, with at least 4 years of experience in growth or marketing roles.
  • Strong understanding of customer journey mapping and user experience principles.
  • Experience with marketing automation platforms.
  • Strong analytical and problem-solving skills with the ability to analyze data and draw actionable insights.
  • Excellent communication, collaboration, and presentation skills.
  • Growth mindset with a strong desire to learn and adapt to new challenges.
  • Bachelor s degree in Marketing, Business, or a related field.
Bonus Points:
Experience with AI-powered personalization and recommendation engines.
Experience in a fast-paced, high-growth startup environment.

Employment Type: Full Time, Permanent

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