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Marketing & Business Development Manager
NI India
posted 17d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Building Marketing Strategy, Communications, and Promotional programs to enhance brand awareness, develop customer loyalty, drive demand, and support overall business objectives.
- Lead the execution of agreed upon marketing plans and campaigns.
- Drive market penetration in Renewables Power and work closely with Sales to convert SCADA opportunities into an Order
- Work with Sales and Proposals to prepare winnable SCADA solutions for the renewable power market
- Develop Key account in Solar, Wind, BESS and Hybrid Power
- Organize and support PWS marketing activities in India and Southeast Asia, including user group conferences, industry events, trade shows, customer events seminars etc. to generate the leads and follow-up
- Finalize the Agenda for Marketing Events, users conference, trade show, seminar, etc.
- Maintain and upgrade Ovation DCS and Ovation Green SCADA demo systems
- Demonstration of Ovation DCS and Ovation Green SCADA offering using Hardware and Virtual Demo systems to customers
- Prepare presentation content and organize presentations on offering to internal & external customers
- Organize training of sales/proposal group on new product releases
- Study competitors technical offerings and keep the latest comparison with Ovation. Able to analyze the competition and update the latest in the competition world
- Prepare content on power business scenario, market share and market trends
- Creation of new product/feature brochures, newsletters, press releases & data sheets
- Define and coordinate the launch of new and enhanced products by working closely with Communications and other Marketing groups
- Writing technical papers/ articles for magazines, on Power & Water solutions and the latest offerings.
- Prepare messaging for value-based technical selling and budgets
Who You Are:
You quickly and decisively act and ensures accountability. You work in way to lead the work to derive results. You should communicate effectively. You pursue everything with energy, drive and the need to finish. You always keep the end in sight and puts in extra effort to meet deadlines. You deliver messages in a clear, compelling and concise manner. You actively listen and checks for understanding. You focus on highest priorities and set aside less critical tasks. Lay out a thorough schedule and steps for achieving objectives.
For This Role, You Will Need:
- Minimum 10 years experience of DCS or SCADA in Power or Renewable Power industry (Preferred) with minimum 5 years of experience in the role of Marketing/Business Development/Sales Support (Solution Architect)/Sales.
- Bachelor s / Master s degree in Electronics/Instrumentation Engineering. MBA will be an advantage.
- Thorough Knowledge of DCS and SCADA solutions for Power and Renewable Power Industry to enable cost-effective solution
- Shall have Value based Selling Skills and Approach
- Shall be well-versed to build trust with a customer
- Able to set meaningful goals and an established action plan for reaching these goals.
- Shall have Communication and Presentation skills with the ability to speak clearly and confidently
- Shall have Analytical and Business Writing Skills
Employment Type: Full Time, Permanent
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based on 11 employees
Flexible timing
Monday to Friday
No travel
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