Public Relations Associate

NEWJ (New Emerging World of Journalism Limited) is one of Indias fastest growing media-tech companies, founded by Shalabh Upadhyay and Kunal Chaudhary and backed by Jio Platforms Limited. It is a video-only, mobile-first publisher focused on creating and producing high impact video content for the smartphone obsessed young Indian.

Founded in 2018, the companys mission is to tell stories that matter to Indias masses and remains committed to helping build a Digital Bharat as well as grow the countrys Digital Knowledge Economy through impactful and India-centric storytelling. An important part of the mission is to reduce the urban-rural divide in Indias new media space by leveraging data and tech to serve one of the largest and fastest growing news markets in the world.

As a social-first publisher, NEWJ incorporates stories of all genres under an umbrella platform and is present in thirteen languages namely Hindi, English, Tamil, Bengali, Marathi, Gujarati, Telugu, Kannada, Punjabi, Odia, Assamese, Urdu, and Malayalam. From politics (NEWJ Rajneeti) and entertainment (Filmy) to sports (Game On) and informative and explainer stories (Desified), NEWJ covers it all.

NEWJ was ranked 35th amongst the top 50 Global Digital Media Companies by Tubular Labs Ltd

Explore more about us: http://www.thenewj.com

Who were looking for: Public Relations Associate

Key Responsibilities:

• Develop, implement, and execute the companys overall PR strategy.
• Create and manage campaigns and content to enhance company visibility.
• Monitor industry trends and leverage data to build effective PR and marketing narratives.
• Analyze the competitive landscape and identify trending public interests.
• Identify and execute offline and online activations/events to increase company integration.
• Cultivate and maintain a strong network within the media industry.
• Write, distribute, and ensure timely coverage of press releases and other relevant content.
• Pitch innovative ideas, amplify content, and drive social concepts to boost brand awareness.
• Provide support for internal communications initiatives.
• Track and report on daily industry news and trends.
• Contribute to the long-term strategy for partnerships and collaborations.

What Youll Need:

• Excellent written and verbal communication skills.
• Strong ability to collaborate with cross-functional teams.
• In-depth knowledge of traditional, digital, and social media, with the ability to track and understand analytics.
• Solid understanding of digital and influencer marketing.
• Ability to create engaging, unique content aligned with the brands image.
• 2-3 years of relevant experience in PR, journalism, or related fields. Experience in digital media and advertising agencies is a plus.
• A graduate or postgraduate degree in Media and Communication or a related field.

What we offer:

• Competitive Salary: Your compensation will reflect your experience, qualifications, and the impact you bring to our growing team.
• Comprehensive Benefits Package: Enjoy a range of benefits including health insurance, flexible working hours and paid parental leave
• Career Growth: We’re committed to your professional development with opportunities for career advancement.
• Inclusive Culture: Be part of a diverse and inclusive workplace that values every voice, promotes collaboration, and celebrates cultural richness across our team.
• Recognition & Rewards: A culture that recognizes and rewards your hard work and achievements with employee recognition programs (Ninja of the month).
• Innovation & Creativity: Thrive in an environment that encourages creativity and innovation. Bring your ideas to life as we continuously push the boundaries of digital storytelling.

🚀 Join the Force Behind India's Digital Storytelling Revolution 🚀