Multiplier - Content Operations Manager (3-5 yrs)

Overview:

We are looking for a strategic and detail-oriented Content Operations Manager to enhance the efficiency and effectiveness of our content marketing efforts.

This role is critical in managing workflows, analyzing performance metrics, and delivering actionable insights to optimize content strategies and align them with business objectives.

What You'll Do:

Workflow Management:

- Design and manage end-to-end workflows for content creation, approvals, and publishing to ensure efficiency and timely delivery.

Performance Analytics:

- Track and analyze content performance metrics such as traffic, engagement, and conversions.

- Deliver actionable, data-driven insights to improve return on investment (ROI).

Tools & Platform Optimization:

- Manage and optimize content production, analytics, and project management tools and platforms.

Cross-Functional Collaboration:

- Work closely with cross-functional teams to ensure content operations align with broader marketing objectives.

Process Standardization:-

- Standardize and document scalable content processes while continuously identifying areas for improvement.

Data-Driven Strategy:

- Use a data-first approach to identify opportunities for content distribution and performance optimization across multiple channels.

What We're Looking For:

Passion for Analytics:

- A strong enthusiasm for leveraging data and analytics to drive strategic decisions.

Experience:

- 3-5 years of experience in content marketing, operations, or analytics roles.

- Proven ability to manage content workflows and optimize strategies based on performance data.

Technical Proficiency:

- Hands-on experience with CMS platforms and analytics tools (e.g, Google Analytics, Tableau, SEMrush).

- Familiarity with project management platforms like Asana, Trello, or Monday.com.

Skillset:

- Strong organizational and analytical abilities, with a knack for interpreting data and enhancing workflows.

- In-depth knowledge of marketing KPIs and performance measurement