SEO Specialist (3-5 yrs)

About the Role:

- We are seeking a passionate and results-oriented SEO Specialist to join our team in Indore.

- As an SEO Specialist, you will play a crucial role in driving organic search visibility and improving website traffic for our clients.

- You will be responsible for implementing and managing effective SEO strategies to enhance online visibility and drive business growth.

Key Responsibilities:

- Conduct in-depth keyword research and analysis to identify relevant and high-volume keywords.

- Analyze competitor keywords and identify opportunities for differentiation.

- Conduct comprehensive SEO audits of websites, identifying areas for improvement in on-page and off-page SEO.

- Analyze website traffic data using Google Analytics and other relevant tools.

- Optimize website content, including titles, meta descriptions, headings, and image alt text.

- Develop and execute link-building strategies, including guest blogging, outreach, and influencer marketing.

- Build high-quality backlinks from reputable websites.

- Implement technical SEO best practices, including XML sitemaps, robots.txt, and schema markup.

- Track and report on SEO performance metrics (e.g., organic traffic, rankings, conversions).

Qualifications:

Essential Skills:

- Strong understanding of SEO principles and best practices.

- Proven experience in keyword research, SEO audits, and on-page optimization.

- Proficiency in using SEO tools (e.h., Google Search Console, Google Analytics, SEMrush, Ahrefs).

- Strong analytical and problem-solving skills.

- Excellent communication and presentation skills.

Desirable Skills:

- Experience with platforms like Upwork.

- Knowledge of Google Ads and other paid search advertising platforms.

- Experience with content marketing and social media marketing.

Education: Master's/Bachelor's degree in Marketing, Business, or a related field.

Certifications: Google Analytics or SEO certifications are a plus