Product Manager/ Senior Product Manager

Job Description Title: Product Manager/ Sr. PM

Reporting to: Marketing Head

Location: Hyderabad/Mumbai

Experience:

• 2-7 years of marketing experience which includes 1-2 years as a product executive or assistant product manager role.

Job responsibilities:

• Develop Brand Marketing Plan 
• Develop visual aids and ensure the execution of marketing strategy 
• Forecast brand performance and track progress towards target 
• Allocate and execute in brand budget
• Obtain final regulatory / legal approval of tactical portfolio plan
• Selection and manage agencies for development of materials (budget, scope, timing, and quality of project)
• Align with customer plan
• Develop country Op Plan and influence sales targets and brand A&P allocations 
• Long-range forecasting (with GPM/Marketing Head) 
• Develop promotional marketing strategy 
• Validate brand-specific messages, design training (w/medical, regulatory) 
• Develop awareness campaigns, CME, congress content (w/ KOLs) in partnership with Medical
• Coordinate with brand teams to ensure promotional messages and standard programs to maximize portfolio value across key accounts/private hospital 
• Monitor performance and building training roadmap for capability building
• Leverage the resources such as promotional efficiency