SEO Executive

Requirements:
Proven track record of success in increasing organic traffic and website visibility.
In-depth knowledge of search engine algorithms and best practices (SEO, SEM, PPC).
Strong understanding of keyword research, on-page optimization, and link building.
Experience with SEO tools and platforms such as Google Analytics, Search Console, Ahrefs, SEMrush, etc.
Excellent analytical and problem-solving skills.
Strong written and verbal communication skills.
Ability to work independently and as part of a team.

Responsibilities:
Develop and execute overarching SEO strategies aligned with business objectives, focusing on organic traffic acquisition, lead generation, and brand visibility.
Conduct in-depth SEO audits and identify opportunities for improvement across websites, landing pages, and technical infrastructure.
Spearhead comprehensive keyword research to uncover high-value, relevant keywords and inform content strategy development.
Craft compelling on-page optimization strategies for website content, meta descriptions, title tags, and header tags.
Develop and execute robust link-building campaigns to acquire high-quality backlinks from authoritative sources.
Monitor and analyze website performance using advanced SEO tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
Stay abreast of the latest SEO trends and algorithm updates, proactively implementing adjustments to maintain optimal website performance.
Collaborate effectively with cross-functional teams (marketing, content, development) to ensure seamless integration of SEO initiatives.
Present insightful reports and data visualizations to stakeholders, communicating SEO impact and justifying strategic recommendations.
Identify and troubleshoot complex technical SEO issues, working with developers to implement solutions.
Contribute to the overall marketing strategy, ensuring organic search plays a critical role in achieving business goals.