Upload Button Icon Add office photos
filter salaries All Filters

1040 Marriott International Jobs

Manager - Marketing & Communications

5-11 years

Udaipur

1 vacancy

Manager - Marketing & Communications

Marriott International

posted 5d ago

Job Description

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers.

  • Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel.
  • This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness.
  • This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons.
  • As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization.
  • This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel.
  • Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
  • CANDIDATE PROFILE

    Education and Experience

    Required:

    2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred

    OR

    4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

  • CORE WORK ACTIVITIES

    Hotel Marketing and Advertising

    Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.

  • Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
  • Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
  • Manages F&B media schedules and verifies prompt settlement of accounts.
  • Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups

    Executes email marketing, and display advertising.

  • Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
  • Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
  • Social Media Content Management

    Facilitates social media engagement and updating content in local digital channels (eg, hotel website, travel sites).

  • Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
  • Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
  • Public Relations and Visual Asset Management

    Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.

  • Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
  • Manages assigned accounts as per the media account management system.
  • Writes and distributes all press releases for property events, promotions, and outlets.
  • Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
  • Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
  • Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
  • Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
  • Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
  • Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
  • Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
  • Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
  • Direct Marketing and Collateral Development

    Coordinates and executes Hotel and F&B printed materials.

  • Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
  • Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
  • Promotes collection of competitors collateral and publicity on a monthly basis.
  • Manages the execution of F&B direct marketing activities.
  • Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
  • General

    Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.

  • Helps with the publication of hotel s newsletter(s).
  • Supports communications duties and functions as deemed necessary.
  • Assists in the liaison and execution of joint F&B promotions.
  • Works with eCommerce to verify the Hotel s website and related websites are updated on a regular basis.
  • Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
  • Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
  • Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
  • Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.


  • Employment Type: Full Time, Permanent

    Read full job description

    Prepare for Manager - Marketing & Communications roles with real interview advice

    People are getting interviews at Marriott International through

    (based on 56 Marriott International interviews)
    Company Website
    Job Portal
    Referral
    Campus Placement
    Walkin
    36%
    23%
    14%
    9%
    4%
    14% candidates got the interview through other sources.
    High Confidence
    ?
    High Confidence means the data is based on a large number of responses received from the candidates.

    What people at Marriott International are saying

    Manager - Marketing & Communications salary at Marriott International

    reported by 9 employees with 5-11 years exp.
    ₹6.7 L/yr - ₹9.6 L/yr
    41% less than the average Manager - Marketing & Communications Salary in India
    View more details

    What Marriott International employees are saying about work life

    based on 1.2k employees
    66%
    53%
    46%
    88%
    Flexible timing
    Rotational Shift
    No travel
    Day Shift
    View more insights

    Marriott International Benefits

    Cafeteria
    Health Insurance
    Job Training
    Free Food
    Soft Skill Training
    Free Transport +6 more
    View more benefits

    Compare Marriott International with

    Ihg Group

    4.0
    Compare

    Hyatt Regency

    4.2
    Compare

    AccorHotels

    4.4
    Compare

    Wyndham Hotel Group

    4.1
    Compare

    Choice Hotels

    4.4
    Compare

    Radisson Hotels

    4.0
    Compare

    Taj Hotels Resorts and Palaces

    4.2
    Compare

    Oberoi Group of Hotels

    4.2
    Compare

    ITC Hotels

    4.1
    Compare

    Jubilant Foods Works

    3.8
    Compare

    café Coffee day

    3.8
    Compare

    Burger King

    3.9
    Compare

    JW Marriott

    4.1
    Compare

    Barbeque Nation

    4.0
    Compare

    Pizza Hut

    3.9
    Compare

    Lemon Tree Hotels

    4.2
    Compare

    Travel Food Services

    4.1
    Compare

    Crowne Plaza

    4.1
    Compare

    Holiday Inn

    3.9
    Compare

    Hilton

    4.3
    Compare

    Similar Jobs for you

    Assistant Marketing Communication Manager at Marriott

    Kolkata, Mumbai + 5

    6-8 Yrs

    ₹ 7-8 LPA

    Asst.Marketing Manager at Marriott

    Kolkata

    1-7 Yrs

    ₹ 5-6 LPA

    Asst.Marketing Manager at Marriott

    Kochi

    1-7 Yrs

    ₹ 5-6 LPA

    Manager - Marketing & Communications at Ekya Schools

    Bangalore / Bengaluru

    5-10 Yrs

    ₹ 8-18 LPA

    Marketing and Communications Manager at InterContinental Hotels Group (India) Pvt. Ltd

    Dehradun

    5-7 Yrs

    ₹ 8-9 LPA

    Digital Manager at Colliers International India Property Service Pvt Ltd

    Gurgaon / Gurugram

    4-9 Yrs

    ₹ 6-11 LPA

    Corporate Communication Manager at D. E. Shaw India Pvt Ltd

    Hyderabad / Secunderabad

    7-10 Yrs

    ₹ 9-12 LPA

    Corporate Communication Manager at PGA Labs

    Gurgaon / Gurugram

    6-10 Yrs

    ₹ 8-12 LPA

    Corporate Communication Manager at 1Lattice

    Gurgaon / Gurugram

    1-6 Yrs

    ₹ 3-8 LPA

    Manager - Marketing & Communications at InterContinental Hotels Group (India) Pvt. Ltd

    Gurgaon / Gurugram

    5-7 Yrs

    ₹ 7-9 LPA

    Manager - Marketing & Communications

    5-11 Yrs

    Udaipur

    5d ago·via naukri.com

    Assistant Manager Housekeeping

    1-4 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Chef de Partie - Halwai

    1-4 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Housekeeping Manager

    2-5 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Food & Beverage Supervisor

    1-4 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Chef de Partie

    1-4 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Director of Food & Beverage

    6-9 Yrs

    Panaji

    2d ago·via naukri.com

    Assistant Front Desk Manager

    1-4 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Food & Beverage Executive

    0-3 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com

    Chef de Cuisine

    4-7 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    2d ago·via naukri.com
    write
    Share an Interview