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4.8

based on 305 Reviews

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2 Markelytics Solutions Jobs

Associate Director-Research

10-20 years

Bangalore / Bengaluru

1 vacancy

Associate Director-Research

Markelytics Solutions

posted 5d ago

Job Description

The Market Research Director is responsible for selecting the appropriate research methodology and supporting techniques to meet a defined business objective. Depending upon the selected methods, the Research Director develops or assists in the development of the research instrument. The Research Director works closely with vendors or Market Research Managers, Project Managers ensuring the successful execution of the fieldwork. Upon completion, the Market Research Director reviews the collected data, author s reports and makes business- oriented recommendations to the sponsoring client.
Responsibilities:
  • Leads and manages primary (qualitative and quantitative) research projects to efficiently deliver creative, customer and market-based input on strategic and tactical business issues.
  • Communicating with clients to understand and document the business objectives
  • Develop, design and execute standard research methodologies, partnering with team members and outside vendors to customize research design and methodologies where appropriate.
  • Designing research questionnaires and moderator guides.
  • Synthesize data from multiple sources and develop realistic, insightful and actionable recommendations for the business stakeholders, and present the data/recommendations in a coherent, meaningful way.
  • Prepare presentations, deliver research findings, derive actionable insights and make strategic recommendations that maximize the long-term value of the brand.
  • Works closely with the internal cross-functional teams and represents the Customer Insights & Market Research function on key internal business teams and work streams.
Requirements: 10+ years of relevant market research experience. Should have experience in handling consumer insights project Expert knowledge of industry primary market research tools and techniques is required. Demonstrated ability to derive insights by combining primary and secondary market research and syndicated data.
  • Experience in the key functional areas of market research, including design and analysis of primary market research and secondary data analysis, required.
  • Academic and practical experience with a wide array of new product, brand, advertising and customer satisfaction research methodologies
  • Exceptional written and oral communication abilities Strong analytical skills with experience in statistical modeling and analysis Proficient with Excel, PowerPoint, and SPSS/SAS Bachelor s degree in economics, marketing, mathematics, or social science MBA, Master s of Market Research, or Advanced Degree in Social Science preferred

    Employment Type: Full Time, Permanent

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    What people at Markelytics Solutions are saying

    Associate Director salary at Markelytics Solutions

    reported by 1 employee with 10 years exp.
    ₹16.2 L/yr - ₹20.7 L/yr
    53% less than the average Associate Director Salary in India
    View more details

    What Markelytics Solutions employees are saying about work life

    based on 305 employees
    92%
    94%
    87%
    79%
    Flexible timing
    Monday to Friday
    No travel
    Day Shift
    View more insights

    Markelytics Solutions Benefits

    Work From Home
    Free Food
    Free Transport
    Team Outings
    Cafeteria
    Gymnasium +6 more
    View more benefits

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