Digital Marketing Specialist

1. End to end responsibility and ownership of month-on-month masterclasses

• Planning and suggesting topic, date and timeslot
• Promotions organic and paid
• Successful and smooth process for conducting the Masterclass on the day off
• Post masterclass summary, data gathering, data analysis
• Responsible for planning and mapping growth in masterclass month on month
• Maintaining ROAS as per targets

2. LMS promotions

• Organic and paid promotions
• Responsible for planning and mapping growth in LMS sales month on month
• Maintaining ROAS as per targets

3. Book a consult

• Organic and paid promotions
• Work with sales team to understand slots and plan the targets
• Maintaining ROAS as per targets

4. Pre sales and post launch promotion of Luke’s books

5. YT growth for views, subscribers and reach

6. FB and IG growth for followers